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Why Millennials Are The Best Entrepreneurial Generation

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best entrepreneurial generation

Why Millennials Are The Best Entrepreneurial Generation ? “Millennipreneurs”, the amalgamation of millennial and entrepreneur are the exciting, new generation of savvy, young, and creative individuals that are taking the world by storm. Millennials are disregarding the path laid out for them by the Baby Boomers. They don’t like to wait their turn on the corporate ladder. They are looking for or inventing ways to start their own business. This is not really surprising since millennials inherited a flawed world, and they want to repair it. For them, everything is about now. These are just some of the characteristics that make them good entrepreneurs. Here are other reasons why they make the best entrepreneurs.

Start Young

Compared to baby boomers, millennials start young. According to studies, the average age this group considered starting a business is 29.4 years old and actually started a business at 31.1 years old. Millennials do not only start early, they also launch twice as many businesses compared to baby boomers, making them the best entrepreneurial generation.

Advanced Technology

Nowadays, the technology sector is a good industry to take advantage of. With apps, technology, and gadgets becoming vital to their generation, millennials have more opportunities to take advantage of. They are talented in technology and have knowledge in coding and other IT skills. This means they have more virtual opportunities to turn into physical dollars, once again qualifying them to be the best entrepreneurial generation that can adopt advanced technology.

Work Together

Millennials like to work together in the form of collaboration and thrive on feedback. Nobody works alone in a bubble, so everyone’s skills can be pooled around to get the best results. The older generations are usually more territorial about their ideas but millennials are the opposite. Millennials like an open floor plan for their offices and like physical communication. Aside from this, millennials also know how to work remotely.  This article highlights how entrepreneurs are motivating one another to work better together. 

Try and Try (Key to be the best entrepreneurial generation)

The saying “If at first you don’t succeed, try again” is common among millennipreneurs. This attitude sets them apart from the previous generation. Young entrepreneurs know that it takes different strategies to make a business successful. Millennials are resistant to failure and know how to bounce back from a problem with different ways to attack it.  This is easily one of the key aspect that separates them and make them the best entrepreneurial generation to date. Check out this article for common failures that trip early stage companies. 

Know How To Invest

Unlike their predecessors, the new generation knows how to invest. Millennial investment saw a growth of 12% from last year with a large chunk of their investment concentrated abroad. Young entrepreneurs are also investment savvy with many of them diversifying their investments with 20% of them investing in their own business and 17% in real estate. Millennial entrepreneurs are also exceptional at learning how to invest in their company culture. 

Face-to-Face Communication

You would think that the email and text generation prefer their communication to be over gadgets. However, studies show that over 51% of millennials want their communication to be done face-to-face with only 9% preferring phone contact, 19% through email, and 14% through text. This preferred form of communication makes it easier for all parties to understand each other better thereby leading to deals being closed faster.

Prizing Independence

Only 13% of millennials have career goals that involve climbing the corporate ladder. The new generation sees their jobs as stepping stones to creating their own business. While most of them know that the chances of creating the next Facebook are low, they know that they have what it takes to make a cool start-up, and many of them are satisfied with starting with that. Millennials prize their independence, because they know that following a traditional career path can potentially lead to nowhere. They might have seen family or relatives work for a company for 20 years only to end up getting fired. This distrust in the corporate setting has created a new breed of young people who want to take a chance at succeeding at their own business.

Business

Top 10 Black Friday Deals for Digital Marketers 2020

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Rejoice, agencies and digital marketers! Black Friday deals aren’t just for flatscreen TVs and doorbusters. This year, you can also get ridiculous discounts and offers for software and services to help take your business to the next level. Here are the top 10 hottest Black Friday deals you can take advantage of right now

Penji

We’re marketers, not designers. And hiring freelancers is a time-consuming process I don’t enjoy. Meet Penji. It’s a graphic design service that lets me work with a vetted designer on as many design jobs as I want – for a flat monthly rate of $399/m.

And if that deal isn’t already good enough, here’s their Black Friday promo code to make it even sweeter.

The deal: 50% off any plan 1st month. Use promo code OMBLK50. Code is limited to the first 100 customers. Valid from now until 11/29/20.

GET THIS DEAL

SEMRush

All the SEO tools you’ll ever need under one roof. SEMRush’s comprehensive toolbox lets you manage your SEO performance, track daily rankings, analyze your competitors, research backlinks, and much more. They’re rated one of the most reliable and robust SEO tool on the market right now. Prices are usually more expensive than other software, but they’re well worth the investment.

The deal: Get 30% off on the annual SEMrush Competitive Research bundle. Valid between 11/25/20 – 12/15/20. For new users only.

GET THIS DEAL

Timecamp

Want a time + activity tracking software your team will actually want to use? Then meet Timecamp. Timecamp has just what you’re looking for. The SaaS software allows you to monitor activities and track your team’s attendance. In addition to tracking, there are over 100+ integrations to the software you’re already using.

The deal: Get 4 Months of TimeCamp for Free! Use this code at checkout: BFDEAL2020. Offer starts 11/23/20 and ends on 12/1/20.

GET THIS DEAL

SE Ranking

Marketing agencies and digital marketers are probably already familiar with keyword and competition monitoring software. You’ve probably already heard of SE Ranking for that matter. SE Ranking is a densely packed SEO tool with features such as competitor monitoring, rank/keyword tracking, keyword research tools and backlink analysis.

It even has auditing tools to show you what you need to fix on your website to rank better. We actually use this ourselves and love it.

The deal: Get 30% off ANY plans. There’s also a small chance your membership benefits will double if you’re one of 3 lucky winners after their drawing. Use code BLACKFRIDAY2020 at Checkout.

GET THIS DEAL

Email List Validation

Email marketing is great…when the emails actually deliver. Solve your email deliverability issue with Email List Validation. The software lets you verify and clean your email database to ensure you’re only sending it to working emails.

The deal: Get 25% off all plans. No code needed, just visit link below.

GET THIS DEAL

OptinMonster

Remember when everyone keeps saying email is going to go away? Yea…here we are 20 years later. And OptinMonster is proving that email marketing is here to stay. OptinMonster helps you convert and monetize your website’s traffic. Get your visitor’s attention with event-triggered popups and capture their interests with exit-intent forms.

The deal: Get 60% off all plans.

GET THIS DEAL

SocialPilot

This one is for agencies and marketers managing multiple client’s social media accounts. Put all of your client’s social media accounts on SocialPilot and leave it on Auto-pilot (bad pun I know…) SocialPilot lets you create, manage, schedule, and even finetune all your posts in one place.

The deal: Get 20% off discount on all lifetime plans. No promo codes needed. Just check out link below.

GET THIS DEAL

LongTailPro

LongTailPro is for marketers, bloggers, and digital marketing agencies looking for an effective tool to help research and track long-tail keywords. In addition to its robust search feature, you can also track rankings for all your keywords on major search engines.

The deal: Get 30% off all plans with BONUS access to competitor research and SERP analysis tools.

GET THIS DEAL

Mangools

Mangools is more than just a keyword research tool. It’s actually 5 tools combined into one platform, making it an amazing deal for marketers. You get the Keyword explorer, SERP checker, SiteProfiler, SERP watcher, and Linkminer all for the price of one.

The deal: Get 25% off

GET THIS DEAL

For Black Friday, Mangools gives a 25% discount on its SEO tools, including KWFinder, SERP Analysis, Backlink Analysis, and Rank Tracking. The offer data starts on November 29th.

HelpCrunch

HelpCrunch is a marketer’s wet dream come true. Create chat automations and popups to guide and convert visitors. Have live chat to provide instant assistance to browsing prospects. Create a knowledge base for your customers to find answers themselves. And the list of feature goes on.

The deal: 20% off any plan

GET THIS DEAL

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Gaming

Arctis Pro + Gamedac Review

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E-sports is taking over the world and have gained even more momentum due to stay-at-home orders. This year, the competitive landscape has heated up with games like Apex Legends, Fortnite, Valorant, and League taking the helm.

If you’ve ever played competitive FPS, you’ll know just how important high fidelity audio is. The ability to hear which direction your enemy is approaching from is often key to winning the battle.

Nowadays, you can settle for a wide array of gaming headphones at just about any budget. However, for those who serious about keeping their KD ratio high and absolutely need every last bit of advantage, Steelseries has the answer for you.

The Arctis Pro with Gamedac is a wired gaming headset that offers high-resolution audio through a digital-to-analog converter. The headset works with PlayStation, Xbox, and PC and comes equipped with all the wires you need to get set up.

The Gamedac

Steelseries have upgraded their Gamedac significantly since the last iteration. Connectivity is seamless and instructions are easy to follow. Unlike traditional headsets where you can just plug directly to your PC to get rolling, the Steelseries Arctis requires an extra step.

You can’t just plug directly via USB. Instead, the headset connects to the Gamedac via an unusual micro USB port, and the Gamedac connects to your PC via USB. Once plugged in, the unit powers up instantly and you’re greeted with an intuitive 19-steps tutorial onboard the Gamedac’s built-in LCD screen. This is one of the most intuitive and clever tutorial/instructions I’d ever seen on a gaming headset. No confusing manuals, no complicated wired setups, just plug and play.

The Gamedac is super simplified with just a dial knob and a back button to control everything from volume, mixer, EQ, to various other display settings. Use the dial to navigate left and right. Press to select. And hold down for menu options. It’s so simple, I didn’t even crack open the manual.

The headset

One word I would use to describe Steelseries Arctis – elegant. The design choice here is simplicity, sophistication, yet functional. It’s not edgy, angular, or futuristic like most gaming headsets on the market. It’s design language reminds me of Sennheiser or Bose.

The earcups are spacious and the foam is soft to the touch. The RGB lighting surrounding the earcup is subtle. Unfortunately the RGB simply cycles through the color wheel and the Gamedac doesn’t give any lighting options. It’s also always on and can’t be disabled.

Build quality

Build quality is what you’d expect from a $250 headset. The Gamedac is small and will fit just about anywhere without getting in the way. The headset is sturdy and has a solid feel to it. It’s not heavy, but feels dense. Unlike cheaper headsets where you can feel the empty space inside, the Arctis feels like every Milli-cubic of space is put to good use.

Headband adjustment

I like Steelseries’ unique approach to head adjustment. Instead of the usual telescopic design that lets you adjust the height of each earcup individually, the Arctis’ headband is adjusted via a velcro strap. It’s hard to describe, but the picture above will give you an idea. The tension of the adjusted band creates the cushion for your head. It’s a clever way of providing cranial cushion without a foam padding on the band. The result is a design that’s both simple, functional, and comfortable for hours of gaming.

High Resolution Audio Performance

We decided to put the high-resolution certification to the test. Luckily one of the writers in our office happens to play competitive first person shooters. We tested the Steelseries with Call of Duty Warzone and Apex Legends. Both games are first person shooter where the ability to the direction of footsteps and gunshot is pivotal.

The Arctis outperforms just about any other headset on the market today in terms of audio quality. Everything sounds crystal clear. Explosions sounds like explosions. The surround sound easily identified the direction of gunshots and footsteps. The Gamedac’s ability to easily adjust between voice audio and game audio on the fly greatly enhanced our gaming experience.

Overall, there’s not a doubt in our mind why the Steelseries Arctis is High-resolution audio certified.

Final Verdict

The Steelseries Arctis + Gamedac is a high performance gaming headset for all games, not just the purists. At $250, it’s definitely an investment but definitely one that’s worthwhile. It’s an easy choice to recommend to gamer given the build quality, comfort, high-resolution audio, and crystal clear microphone output. You don’t need to play competitive to get your money’s worth. The high-res audio can heighten immersion in any single-player games.

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Business

We Used 99designs For Logos: Here’s Our Review

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What is it like to use 99designs? We’re going to go through the process of creating a design contest from start to finish to show you what the entire experience is like, so you can decide for yourself if 99designs is for you. For this 99designs review, we’re going to follow all instructions given and document each step of our journey for you to see below.

For this test project, we’re going to submit a contest for Owner’s Mag logo to see if 99designs can interpret a better logo for us. Chances of me getting this approved and having the CEO change the logo is practically 0, but this will be a fun project that everyone in our office can contribute feedback to.

1. Creating our design project

We went ahead and searched “Logo” and went through the process of creating the logo project. When selecting the business category, surprisingly there’s nothing related to digital publication, news, or publisher there. We went ahead and chose “Internet” as our category.

2. Choosing a name

Now it’s time to name our project. We’re going to call this one “Owner’s Mag Logo Design”. Not sure if I’ll ever get the approval to change the logo, but it’ll be a fun project that everyone at the office can give inputs on.

3. Types of logo

Logos come in all different shapes, themes, and types. They can be just a word logo, icons, abstract, or something unique with a mascot. Here’s where you can tell the 99designers what type of logo you want.

4. Choosing a style

I like this section a lot. Sometimes it’s difficult to actually describe what you want. Here, you can browse through a long list of logo designs that cover a wide spectrum of styling. Select the ones that best fit your taste and it’ll give the 99designers a better idea of what you want.

I went ahead and chose a few text-focused logo, since Owner’s Mag is a text-only logo. The selected examples in the screenshot above aren’t the ones I chose.

5. Brand Style Meter

I’ll be honest, this section is a bit weird for me. On this page, 99design asked me to explain the style I want using different sliding scales. There’s more than the 3 listed in the image above. I personally had a hard time deciding if Owner’s mag logo should be “Classic” or “Modern”, “Mature” or “Youthful”. Femine vs Masculine I can work with. But the other categories aren’t intuitive for me.

6. Choosing Colors

Now it’s time to pick our color preferences. I stuck with “Reds”.

7. Writing project brief

Filling out the project brief didn’t take too long. The questions were straight forward and all makes sense. It is odd that the project brief itself is this far down the process.

8. Choose your package

So far, we haven’t paid 99designs anything. Now it’s time for us to pick a tier for our plan. Although the Logo starts at $299, that’s actually for the Bronze tier. The higher tier you go, the more submissions and higher quality the work will be. Or at least that’s what 99designs promise.

For this, we chose the Silver $499 plan. We’ll be expecting about 60 designs to be submitted with this package.

9. Add-ons

In addition to the $499 we’re paying for the Silver tier, 99designs will upsell us for a few things. Some of these I think makes sense, others I felt should be included in the price I’m paying.

Personal Creative Consultant ($129) actually looks like customer support to me. I’m not a designer, of course I will need some help through this process. I felt like this should’ve already been included in the price instead of being a $129 add-on.

Guaranteed doesn’t cost anything. But it will null your money-back guarantee. This ensures the designer WILL get paid if they make it to the final round. Because of 99designs’ pay structure, this makes your project much more appealing to designers and more will likely submit drafts if you opt out of their guarantee.

Private ($59), this came as a shocker. I didn’t know this would even be public. Why my project is even open to the public in the first place is beyond me. This doesn’t feel right. Paying $59 just so 99designs keep my designs private seems like a scare tactic for me to cough up more money. Not a fan.

Duration lets you pay a bit more for faster delivery. For this, I feel the prices are fair and it’s typical to pay more for expedited work anyway. You can pay $39 for 3 day instead of 4 day delivery, $59 for 2 days, and $79 for 1 day.

9. Complete! Now we wait…

I opted to not purchase any add-ons for this review. Once paid, we’re redirected to 99designs’ dashboard where we can see the estimated timeline for the project. From today, it’ll take about 4 days for all of the designs to be submitted. Each day some designers will submit their work and on the final day, the round will be closed and we have 4 days to pick finalists.

The Designs Are In!

First off, very disappointed that we only received 17 designs instead of the promised 60. I contacted 99designs support about the issue and they claim that they don’t guarantee “60”, even though their pricing tiers clearly listed “Expect ~60 designs”.

Maybe the 17 designs we received are good? I’ll let you be the judge of that before we give our verdict.

Here are the 17 designs that 99designers submitted to us after 4 days.

What does our office think?

We passed the designs around our office to get some initial thoughts. Most thought the designs were random and not aligned with any of the directions given. Some look templated. Others look like they just slap a random icon in front of the text and call it a logo.

Overall, none of us were impressed by the results thus far. We eventually picked #6 to give feedback just to move the process along, not because we love the design. We felt let down that only 17 versions were submitted since 99designs promised we’d get around 60 designs to choose from.

We submitted our revisions and now wait for our designer to spin something back to us.

4 days later…

We received new versions of logo #6 within about 3-4 days. Personally I wasn’t happy with the new versions, but I shared the new designs with the office. You can probably guess how we all felt about the new drafts. Results…were disappointing and not what we had suggested. At this point, we didn’t feel compelled to give any further instructions or move the project to the final round.

We’re not happy

We decided not to continue the project given we’re not happy with any of the drafts so far. Even revisions were still so far off what we would even accept. I understand graphic design is subjective, and that sometimes you just have a difficult client. I assure you, we’re not that difficult and was looking for a very simple logo.

It was hard for us to justify even moving to the final round given the designers barely followed our directions. We specifically asked them to design the logo using our RED, and some of them ignored it completely. We asked them to NOT use any icons and just keep it text-based, yet there were logos with random icons.

Getting a Refund

Our experience could be a unique case and your experience could be much more pleasant. We eventually asked for a refund and was met with another obstacle. You can’t get a refund on the website, they request a call to speak to you to “verify” your identity before releasing your refund.

This is an annoying step clearly put in place just to discourage refunds. I oblige and got on a call with a representative. The rep was understanding and didn’t try too hard to sell me, which I appreciated. Our refund was promptly processed afterward.

Final Verdict

Our experience with 99designs has been mixed. I like how intuitive the website is and how easy it was to get your logo project started. The biggest let down were the number of submissions we received (17 instead of the promised 60) and the quality of each design. You can judge for yourself. Looking at the logos submitted, I didn’t feel like we got even intermediate level designers. These just felt rushed, patched together, and overall unpolished work.

Giving revision was difficult because most of the designs were so far off base. I didn’t know where to start, except tell the designer to re-read my project brief and start over.

Overall, it wasn’t the best experience for us. We would’ve gladly paid an agency or a freelancer the same amount and get more dedicated care and attention to produce 2-3 good logos instead of 17 poorly design random logos.

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