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How To Get Online Reviews For Your Business

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The minute you ask your client to review your business, there is a strong chance that the person will claim that they know how to write a review, but that fact of the matter is it’s difficult. Asking your customers to review your business is easy in theory. As soon as your client sits down to their computer, they will either:
  • Forget about the review entirely
  • Not remember which websites to submit a review to
  • Be confused as to how to write the reviews
We want to give you a few tips on how to get more reviews for your business. Here is a clear cut strategy that you can “copy and paste” and send it directly to your clients to make it even easier to submit that precious review.

Build Reviewing Into Your Sales Process

If you want to get serious about your reviews, build online reviews into your sales process. Take a look at your sales process and find a way to add online reviewing to help your online footprint. The strategy does not have to be invasive. We found that customers do not have a problem writing the reviews and testimonials, but are confused about how to write them. Using template emails is a great way to get your customers an easier time to write the reviews you’re looking for. Here is a template that has an 80% success rate that you can send to your clients.Hi [CLIENT NAME],Thank you for being a loyal customer to (BUSINESS NAME) thus far. We are excited about growing our relationship. At (BUSINESS NAME), we take your feedback seriously. So, we would like to ask a quick favor.We would appreciate it if you could take a few minutes out of your day to post a positive review on our Google business page. This will help us spread the word about our services online.If you have never posted a review on Google (ADD OTHER REVIEW SITE) or may be unsure of how to do it, here is how:(COPY INSTRUCTIONS)Thanks again for your business and we appreciate you taking the time to do this. Your time means the world to us.PS: This Google review process works best on a desktop computer at the moment

It Helps Your SEO

As you know, more people are searching on their smart phones than ever before. We Google things like “Insurance Company in ______” or “Design Company” and expect to see the results that are local to that search.Google has stated that reviews are a factor in ranking a business locally. To learn more about this, our friends over at YOTPO have written a detailed article about the SEO Benefits of Reviews. By getting more reviews throughout these channels, it can assure your business the opportunity to rank higher on Google. Of course, there are other factors in ranking, but this is a great start.

Give an Incentive

If you’re building the online reviewing process into your sales process, this could be a great way to bring your customers back. Loyalty is everything if you're a small business. Add incentives like:
  • Discounts
  • Swag items
  • Consultation Hours
  • Design
  • Coffee
  • Food (Because who doesn’t like food)
  • Toys
  • And if you’re trying to WOW me personally, I’d like a drone. 🙂

Don’t Let Your Employees Leave a Review While Working 

In theory, this may seem to be the easiest way to expand your review count. Have a staff meeting and tell all of your employees to write awesome reviews about the business. Sounds great right? WRONG. See, Google and other websites throughout the internet are smart. They track your IP address, which basically means that they know where you are, when you post, and how you’re posting. If the review website sees a considerable amount of reviews from an area directly related to that business’ location, they may either ban your account or delete the reviews themselves.Save yourself the hassle and DO NOT ask your employees to review your business in the office. Outside the office, on the other hand, is a different story. Our rule of thumb is to let it happen organically. There is much to be said about a business that is able to grow naturally. Let your customers do the talking on major sites like Google, Bing, Yahoo, Facebook, etc. If you want your employees to review your business, we have something for you.

Online Review Sites

  • Google Business
  • Go on Google Maps
  • Search for the business on Google Maps
  • Click the name of the business you would like to leave your review on
  • Look at the business name on the left hand side
  • Scroll down until you see the words “Write a Review”
  • Write an awesome review about the business
  • Submit

Facebook

  • Log onto Facebook
  • Search for The business name
  • Click on the Business page and look on the left side under the logo
  • Click Reviews
  • Click the star you’d like to give the company and wait for the popup to appear
  • Write review and hit submit

Yelp

  • Go to Yelp.com
  • Type the name of the business on the top search bar
  • On the top of the listing, there is a red button that says “Write a Review”
  • Complete the review process after clicking on the red button

Angie’s List

For Members
  • Go onto Angie's List Website
  • Search for the business
  • Once you search for the business, there will be an option in the middle that will allow you to write the review
  • One you click on the review, it will need to be submitted to the Angie's List team for review.
For Non-Members
  • There is a specific page that you have to go to, to submit the review. You can find this at this non-member review here.

Glassdoor

  • Search Business on the top of website
  • Find business and in the middle of the page, there is a blue button that says “Add a Review”
  • Submit review and be sure to be as detailed as possible upon submitting the review.

Better Business Bureau

  • Search for business by location
  • On the left hand side, click “Submit a Customer Review”
  • Write review by filling out a lengthy form
  • Accept the terms and agreements
  • Submit Review

Amazon

  • After you receive your product, you will have an opportunity to submit your review. The process is simple. Be sure to check your email after your purchase has arrived
  • You can also submit the review after you received your purchase upon logging into your Amazing account

Business

Business Insurance And Why You Need It

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business insurance
Business insurance is a requirement that you should not ignore even if you are in a low-risk workplace. For certain business sectors such as healthcare industries, mechanical workshops or amusement parks, getting a liability insurance is essential. Finding the best insurance can be a challenging and complicated process, but it is better to get an insurance coverage. Disasters happen, and you need an authorized protection to save you from severe economic loss.

Why is business insurance necessary?

If you start a business and employ some people, you need to have business insurance. It is a legal requirement. The insurance coverage varies from one country to another. Almost all countries have made it compulsory for the companies to get a liability insurance. You may think that your business is small and has less risk. You can also think that you can afford the losses your companies might face. The business experts always advise getting a proper insurance for every kind of business. There can be natural disasters like floods or earthquakes. Fire accidents and thefts are not the only risks. Your business can incur massive losses due to disruption of work. There can be cash crunch, skilled labor crisis, road work, police barricades and criminal acts too. You should consider all the aspects before buying an insurance coverage for your company.

General Liability Insurance

Almost all trades have some liabilities. So, a general liability insurance is essential. Before you hire some employees for your business, get a liability insurance first. Your company becomes the ‘employer.’ It becomes a legal need if you wish to make your business a limited company. If any of your staff falls ill or faces any fatal accident during working hours, your company becomes liable. You need to discuss with your insurance broker about the amount of liability insurance cover your business needs. If there is any death because of their work in your company, you need to arrange appropriate compensation. So, you should avoid any expense trimming while buying insurance for the company.

Professional Liability Insurance

It is also known as errors & omissions (E&O) insurance. This is not a one-size-fits-all insurance. Each industry has different concerns while running the business. So, you need customized coverage for your business. The professional liability insurance protects the business from the claims that the company was negligent in performing their services accurately. When you buy the E&O insurance, make sure you appoint an attorney for your company who can defend the lawsuits filed against the company.

Property Insurance

Property Insurance is a must when you run a business. Be it your own building or leased property, you need coverage. This insurance covers your business inventory, equipment, signage, and furniture from any losses due to fire, storm or burglary. Home based businesses still do not get much coverage from property insurance. You need to ask your insurer for extra coverage.

Product insurance

Apart from the above-mentioned insurance policies, you should get an additional product insurance to cover your manufacturing business. It covers any loss due to manufacturing, distributing and retailing hitches.Buying insurance for your business is complex. You need a trustworthy insurer. Every business needs a unique package based on the requirements of the company. You should always review your insurance policies and keep them in active status.
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Business

How Millennials Are Changing The Workplace

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Millennial
Millennials are reshaping the traditional corporate structure. With new CEOs entering the workforce, more companies have been adapting new tactics for managing, motivating, and improving. Millennial entrepreneurs have set the new standards to doing business, focusing on collaboration and efficiency. Soon by 2025, millennials will accommodate 75% of the workforce. This will replace the baby boomers, who have been recorded as the largest generation in the workforce. This instant switch leaves other generations questioning their management. These are 4 ways millennials are changing the workplace:

Emphasizing Technology

Millennials are the generation born after year 1982 and before 2004. This was essentially the era of technology beginnings. To be raised in the ever changing state of development, this generation foresees big things for the digital future. This need for rapid growth has created various platforms for creators, entrepreneurs, and more. Millennials have a profound belief that technology is the future, and so we should precisely use it to our advantage. Networking has been perfected with Linkedin, while Youtube is colonized by content creators, and Slack has better connected employees.

Open To Change

Millennials were born to alternate between innovation and tradition. To be raised in the era of constant development, generation Y has cultivated the skill to be open to change. Arguably, change is intended for growth, so that is how Millennials greet it. The digital age has disrupted traditional systems for the better, a concept that was impossible in the past. Due to the inconsistency they’ve experienced growing up, millennials have subdue their harsh conditions by advocating innovation. Although innovation is a new idea, generation Y strictly believes this is an optimal lifestyle.This generation does not believe in a constant, that everything has potential. Camden embodies that figure of high potential. Organizations are racing into the city of Camden, for it is the next startup hub for Millennial entrepreneurs. With the economy’s rapid growth and welcoming nature, businesses are rushing in to secure their space. Just outside of Philadelphia, the city of Camden possess hope, just what entrepreneurs need.

Work With Purpose

Millennials differ from baby boomers in one drastic motive. The new generation seek a sense of control and innovation that past generations seem to lack. Millennials deeply value purpose, to even go the extra mile in changing jobs for content. Perhaps it’s due to their entitlement, but Millennials are stubborn to the belief of following your inclination. 60% of employees confess that it is critical to allow them the capacity to do what they do best. Many Millennials will settle in the lower paying job, as long as it allows them the ability to express their talents.As observed in the city of Camden, non-profit organizations scatter throughout in order to rebuild the city of hope. Devoted organizations and passionate millennial entrepreneurs in the city are growing and giving back to the community.

Work Flexibility

The typical 9-5 business hour job is declining as Millennials continue to enter the workforce. The Census Bureau estimated that 13.4 million Americans work from home. The data will only increase when more Millennials start to work. This new career outlook stems from the disfavored opinion against office confinement. In the strong devotion for both work and freedom, Millennials compromised with the issue by creating careers from the comfort of their own home. Freelance work has been the popular option for Millennials, since it allows independency.   
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Business

How To Be More Productive During A Slow Week

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There's always something that needs to be done when you’re very busy with work. But what happens when a project is finished and you get a few days before it all starts again? A slowdown in work is normal but it can be boring especially if you’re used to being in the thick of the action at work. During this time you're probably looking for some things to do just to remain productive. Here are some great ideas to consider if you want to remain productive during a slow week.

Lend A Hand

Other departments or co-workers could be struggling to meet deadlines. Lend a hand to show that you are a team player. Ask if there is anything you can do to help (with your boss' approval). Aside from staying productive, you could learn something new or get a glimpse of how co-workers or other departments work or function and how it affects your side of the job.

Succession Planning

Have you thought about what happens to your work or teammates should you go up in smoke tomorrow? You should consider this seriously and think about succession planning. You basically take your job description and break it down so that each task is outlined per month. If this document does not exist, create it. It will make your job easier should you leave your job and your boss will thank you for it.If you have one, update it. It is important to keep your succession plan alive.

Call To Follow-up

When you're busy, you don’t have a lot of time to spend talking to people on the phone. Now that you have a slow week, it’s time to pick up the phone to catch up with clients, suppliers and stakeholders. Start with small talk because this will gradually become a lengthy discussion when you ask for their thoughts on how things are going. You can also bounce ideas around in order to gain their trust and foster the spirit of teamwork.

Give Yourself An Annual Review

Reflect on your performance this past year and think of ways you can do your job better. Aside from this, you can ask yourself if you're happy with your career or which direction you want to take it. Thinking about these things can help yourself grow as a person and employee. Bring up these insights during your next evaluation. Supervisors like employees who see the big picture.

Check In With Your Boss

Now that you have time to catch your breath, check in with your boss verbally or through email to update achievements and discuss the next steps. Employees sometimes forget to pass on good news to their superiors or to update on the future direction of projects. Catching your breath during a slow week is a good way to get managers up to speed. Aside from this, checking in with your boss reinforces your capabilities for bigger things in the future.Slow days at work are rare, which is why doing these kinds of things are important. Focusing on your interests and staying proactive can help advance your career, improve professional knowledge and keep you on top of things.
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