Technology
MSI 1080 TI Duke Unboxing & Review
Published
6 years agoon
By
Khai Tran
Today we get to unbox and review and new MSI 1080 Ti Duke. MSI released another version of 1080 TI Graphics Card recently under the brand name Duke. The new graphics card boasts 352-bit memory interface with a core base clock of 1480MHz, boost clock of 1582MHz, and 11GB of GDDR5X memory at 11016MHz. Today we’re going to do an unboxing of the MSI Duke 1080Ti, review the specs, and also do some real world benchmarking with it to see how it ranks amongst other 1080TI graphics card.
First, we want to make it clear that this isn’t MSI’s first 1080Ti graphics card, they have an entire lineup of them. You may be more familiar with the MSI Gaming X which features dual fan, a shorter profile, and has MSI’s signature red on the casing. We did an overview on the MSI Gaming X previously, you can check it out here.
Unboxing the MSi Duke 1080Ti
The MSI Duke ships in a beautiful carbon fiber skinned box with the essential letterings on the front side. The backside is more feature heavy and goes into details with all the offering you’re getting for a $750 graphics card.
One very nice and small touch that MSI added are the tabs to pull out the entire inside. Usually you’d have to do a little bit of wiggling to get everything out without ripping the box apart. Thanks to these little thumb tabs, you can pull the entire inside box easily.
Upon pulling everything out, we’re greeted with MSI’s subtle logo printed on the matted cardboard box. The top is a thin cardboard box containing the essential manual, some marketing materails, a 6 to 8 pin power adepter (if you’re using an older power supply, this is a nice little bonus), and the vestigial installation CD. If you’re building a gaming machine and throwing down $750+ on a graphics card, something tells me you’re not installing a CD drive. Not sure why manufacturers still include these in the higher end graphics card. For lower end cards it makes more sense.
The graphics card itself is encased snuggly inside the foam cushion wrapped in anti-static bag. Opening the wrap reveals a the magnificent looking MSI 1080 TI Duke. It’s construction is mostly hard plastic with carbon fiber print tastefully decorated on the face. Make sure you remove the plastic stickers on the fan plates before installing into your machine. The backplate is solid metal and features MSI’s logo and some more carbon fiber streaks for aesthetics.
Cooling
The graphics card features MSI’s proprietary Tri-Frozr fans. MSI claims the TORX fans have a combined of 2 different blade designs infused into one fan to give superior cooling capabilities. The unique about this card is that the fans actually stop spinning when temperatures are below 60C and only starts when temperatures are above 60C. Keeping the graphics card cool is a cornerstone of design and one many third party manufacturers focus on optimizing.
In addition to the fans, MSI also put a massive 8MM heatpipes that also helps dissipate heat during intense operation. The heatpipes also connect to a reinforced metal plate that acts as an additional heatsink and also prevent flexing due to the size of the graphics card.
The MSI Duke is also noticeable larger than the MSI X gaming therefore flexing may be an issue. Take a look at the picture below and you’ll noticed there’s 2 layers of reinforced plating sandwiching the circuitboard to provide both optimal heat dissipation and also anti-flexing. The anti-flexing held true as we did try to bend the graphics card and to no avail.
The Ports
The MSI 1080 TI Duke comes with your standard DVI port for those with older monitors. It has 2 HDMI 2.0 that can support 4K at 60Hz. You also get 2 1.4 Display ports that can support 4K at 120Hz or 8K at 60Hz (currently we don’t have any 8K displays yet, but in the future when we do, you’ll have a graphics card that can take advantage of it). This is the perfect configuration if you’re planning to setup your machine for VR.
For power, this graphics card (like all 1080 TI really) requires two 8-pin PCI Express power connectors that’s rated at 250 Watts. If your power supply doesn’t support 8-pin PCI, MSI graciously included an adapter for your 6-pin.
RGB Lighting
MSI promised that this is an RGB model meaning there will be configurable lights. The back plate looks nice and clean featuring MSI logo in all white and carbon fiber streaks, however it doesn’t light up. We don’t mind this, as when installed, the backplate is hardly visible anyway.
On the side, the MSI DUKE logo does light up and can be configured. The Geforce GTX doesn’t light up, probably not a bad thing for us because our poor wiring covers it anyway. Overall, the lighting aspect of the MSI 1080 TI Duke is disappointing as only the DUKE logo lights up.
Benchmark
Now it’s time to put the card to test. We decided to test single-player games instead of going online to really test the graphics card capabilities. Online games have the added layer of internet connection that could mislead our results.
For testing, we installed the MSI 1080 TI Duke into our rig. Below are the specs for our rig.
Owner’s Magazine’s Custom Rig
Case – Dark Base 900 Pro (Premium case, bit expensive but definitely worth every penny. Check out our first look HERE)
Power Supply – Dark Power Pro 11 850W
CPU – Intel 7700K Kaby Lake
CPU Cooler – Dark Rock 3
Motherboard – MSI Z270 Carbon Gaming Pro
RAM – 32GB DDR4 G.Skill Ripjaws 32
Graphics Card – MSI 1080 TI Duke
Monitor of Choice
We chose Pixio’s new 347c Prime monitor to review most of the higher end graphics card. Pixio’s 347c Prime is a $600 34″ monitor with aspect ratio of 21:9 giving us ultra-wide 1440p viewing with up to 5MM pixels. This is considerably more challenging output than traditional 1080P monitors, however not quite as demanding as 4K monitors. We enjoy the sweet spot in the middle and also enjoy the extra wide dimension of the Pixio 347c Prime. Review for the Pixio 347c Prime is coming soon.
Keyboard
For this review, we decided to use Das Keyboard 4 Professional keyboard. It’s a professional grade german-made keyboard that’s used by many pros in E-Sport. Review for Das Keyboard 4 Professional coming soon.
Disclaimer: Owner’s Magazine wasn’t paid by either MSI, Be Quiet! or Pixio to promote products. All of the parts in our PC were chosen due to their respected quality and value determined by our engineers. We used quite a bit of Be Quiet!’s products due to their products generally being whispers even during heavy operation. And we chose Pixio’s monitor due to it’s value and desirable pixel density for testing high end graphics card.
Witcher 3
Max FPS: 100
Low FPS: 92
Avg Temperature: 66C
Battlefield 1
Max FPS: 100
Low FPS: 77
Avg Temperature: 71C
Doom
Max FPS: 100
Low FPS: 74
Avg Temperature: 68C
Dishonored 2
Surprisingly dropped below 60FPS during intense fight scenes.
Max FPS: 100
Low FPS: 55
Avg Temperature: 64C
Call of Duty Infinity Warfare
Max FPS: 80
Low FPS: 52
Average Temperature: 79C
Tital Fall 2
Max FPS: 100
Low FPS: 66
Avg Temperature: 72C
MSI 1080 Ti Duke Verdict
After testing the MSI 1080 TI Duke for several hours the card never got over 77C, and fan speed was silent for the most part. The unit handle most games on the list without a hitch. However that’s not surprisingly since 1080 TI typically are made to handle higher end games. Cooling was not an issue with the triple Frozr fans silently doing their job. Frame-rate was capped at 100 for our testing, and most games remained at 100 FPS even during intense fight sequences. The only game that gave us any issue was Call of Duty: Infinity Warfare. The graphics card could only output 80FPS maxed and even dipped below 60FPS during a few sequences. All of this was on a 34″ 1440P ultra-side Pixio 347c Prime monitor, not a 4K monitor.
When you’re shopping for 1080 TI, whether you’re looking at Asus, PNY, EVGA, or MSI they’re all relatively great performing cards. What separates them are the options, features, and bonuses that they come with. At the time of writing, the MSI 1080 TI DUKE is priced at $750 shipped on Amazon and that’s quite a steal given everything you get with it. It’s a solid performing card that comes with all essential ports for VR, has phenomenal cooling, rigid construction with additional heat plates (why the cooling was so good), slim profile (much thinner than the Asus Strix 1080 ti) making it easy to have SLI configuration, and it runs at no louder than a quiet whisper. The only drawback is the lackluster RGB lighting which they may as well not have done at all. Other than that, we put the MSI 1080 TI Duke right up there with all the other big boys.
Technology
Top 10 Advertising Tools for Small and Large Businesses for 2026
Published
3 days agoon
November 26, 2025
Business marketers who handle multiple accounts sure have a lot on their plates. They often tackle tedious tasks, including endless research, design, and performance analysis. Luckily for them, there are advertising tools that can help ease their work. Here are ten advertising tools you can use for running multiple online marketing campaigns:
Things You Should Know Before Choosing An Advertising Tool

Before we go into detail with the top ten best tools for advertising, it’s necessary to know the features that make them the most preferred choices. Below are the fundamental aspects you should consider before selecting a tool or software.
- Features
While some businesses may need an advertising tool that consolidates various applications, others may need a tool that supports their content marketing strategies. Understanding your business and choosing the appropriate tools helps you to achieve your goals and strategy.
- Pricing
Working within your budget ensures that you stay focused on your goals. It helps you monitor your income and make intelligent decisions on what you can achieve. For instance, if you are a small business looking for content marketing ideas, you choose tools with affordable pricing and those that allow for upgrades as you expand. The free trials are the best options for small businesses and those trying specific functions.
- Customer Support
It’s common to encounter bugs with online tools. In this case, your solution is connecting with a support team in the shortest possible time. If your service provider offers a round-the-clock customer support service, you’ll recover with almost zero adverse effects on your online advertising campaigns.
Here are the top ten advertising tools businesses can avail themselves in 2022:
1. AdRoll

Adroll offers an all-in-one solution for running display, social, and email ads necessary to grow your brand. The tool grants access to hundreds of platforms to keep you aware of your remarketing plans. Generally, you can use the data to personalize your emails and ads to attract high-converting audiences. The AI-driven suggestions also allow you to build a brand that customers will look forward to.
2. SurveyMonkey

Sometimes, you’ll need to run a survey to understand the demographic profile of your diverse audience or to gather feedback from your marketing efforts. SurveyMonkey is the best tool for collecting data to help you make an informed decision.
Likewise, it can enable you to collect the information you need in the shortest time. That’s why SurveyMonkey is helpful for organizations interested in getting feedback from their marketing campaigns.
3. Sendible

Sendible has been supporting agencies managing multiple social media profiles. The software is built around collaboration and automates almost everything, making communication between teams more accessible. Additionally, Sendible has the “send for approval” feature for content that requires verification before posting.
Customer relationship management (CRM) is another exciting feature of Sendible. Sendible also tracks your hashtags and keywords on Twitter and sends automatic retweets and replies with links or content related to the customers’ content.
4. Buffer

If you are looking for a more efficient way of publishing content on social media platforms, Buffer is the best tool to adopt. It offers a one-place solution for publishing, scheduling, and managing social media posts and pages. This function promotes better management and engagement on all your social media channels.
5. HubSpot

HubSpot is a tool for creating responsive content strategies, wherein you can determine trending topics that help you improve your search engine rankings. Even more surprising is how the company considers the needs of online businesses. In fact, HubSpot is considered the number one CRM platform for growing businesses.
6. MailChimp

MailChimp mail marketing allows small and big organizations to conveniently manage their email messaging campaigns. Its AI-enabled features and competitive pricing enable you to create and manage ad marketing initiatives. In addition, it supports sending personalized email messages for your pay-per-click (PPC) marketing strategies.
7. Marketo

Marketo is an advertising tool that lets you build and strengthen business collaborations. It delivers excellent results by keeping customers engaged from when they interact with your brand until conversion.
Similarly, Marketo helps you leverage sales by tracking customer behavior across your platforms. It’s an advertising tool focusing on automation practices that attract the right customers and scale your marketing campaigns.
8. Vimeo

Vimeo, an ad-free site, allows people to create, manage, and share high-quality videos. It offers a platform to share professional videos that help you stand out. The analytics features that help you understand your videos’ performance are even more critical. The top three services of Vimeo include video marketing, employee communication, and video monetization.
9. LiveChat

LiveChat enables efficient and real-time communication on your website. The tool encourages potential customers to raise their concerns about your business and receive immediate responses. LiveChat helps attract more leads and convert more visitors because of its proactive approach to brand communications. The firm promises the shortest path to sales can be done through the following steps:
- Drive awareness and interest
- Collect and categorize leads
- Focus on opportunities.
- Close the sale
10. Google Analytics

If you aren’t using Google Analytics, you are missing out on competitor data that you can use to improve your rank in the SERPs. With this Google functionality, you can monitor landing pages, keywords, or content that competitors use to land in the top spots in the search results. More importantly, Google Analytics allows you to pick search categories. You can categorize audiences based on demographics, locations, and interests.
The Bottomline
To scale up your digital marketing efforts in 2026, you should choose tools that improve performance on various channels. Social media, website, and survey endeavors should benefit your industry tools. In short, go for the advertising tools that help you improve your marketing strategies.

The world of business has changed in light of Artificial Intelligence. Now, top A.I. consulting firms offer A.I. and machine learning solutions for strategic and development needs to fuel business. If you’re thinking of hiring one, check out our list of the ten best A.I. consulting companies:
1. Boston Consulting Group

A consistent entry in Forbes’ “100 Best Companies to Work For,” Boston Consulting Group makes excellent investment decisions. They invest in its people, quality client work, and A.I. and data analytics, among others. They have a dedicated practice explicitly for A.I..
They help their clients with challenges dealing with Artificial Intelligence using various proprietary A.I. platforms. They do this with aplomb as one of the solutions it offers has its focus on sustainability which they call CO2.
2. Quantum Black

Operated by the powerhouse consulting firm, McKinsey, Quantum Black is its A.I. arm. It debuted as its data and analytics firm that worked in the Formula One racing field. Now, it handles the A.I. concerns of clients using its approach that it describes as Hybrid Intelligence.
This is Quantum Black’s solution that combines the power of technology with the smarts of its people. The consulting firm leverages A.I. and machine learning with custom-made tools such as its Brix code-sharing platform.
3. Leeway Hertz

Founded in 2007 and headquartered in San Francisco, Leeway Hertz uses IoT (internet of things), and Blockchain, alongside Artificial Intelligence. It isn’t as big as the others on this best A.I. consulting firms list, but it has big-ticket clients to its name. Disney, Siemens, and Pepsico are a few of the companies that put their trust in this firm.
Among its many achievements, the one that the company is most proud of is its work with the Indian food tech company Arya. It helped build the first-ever robotic tea maker using A.I. and internet of things (IoT) technologies.
4. EY

One of the largest consulting firms in the world, EY is considered one of the Big Four accounting firms. It offers services in over 150 countries worldwide and this exposure prepared them for the relevance of using A.I. in its work. It has adopted Artificial Intelligence in its traditional services such as tax and audit.
This has helped clients streamline and automate their processes while keeping costs at bay. Aside from A.I., EY also utilizes different forms of transformative technologies such as robotics and quantum computing, to name a few.
5. IBM

Most probably the longest consulting firm in the business computing niche, IBM now offers a multitude of A.I. solutions to its clients. Some of these include A.I. for customer service, business automation, healthcare, advertising, IT operations, and so much more.
IBM offers its MLOps and Trustworthy AI that aims to automate data collection, model building, deployment and governance so that clients will learn to trust the A.I. lifecycle. Its initiatives were created to ensure that ethical considerations do not go unnoticed.
6. Deeper Insight

With headquarters in the UK, Deeper Insight is a consultancy firm that specializes in services using Artificial Intelligence. Aside from A.I., this company also leverages automation, machine learning, and many other advanced analytics processes. Its main goal is to provide solutions to its client’s challenges concerning data.
What Deeper Insights do is align its technology services with its clients’ business strategies. It helps them understand the insights that will lead them to positive results and outcomes.
7. Cambridge Consultants

As stated on its website, Cambridge Consultants helps its clients “deliver world-changing innovations.” This consulting arm of Capgemini, a French-based consultancy and technology services company, Cambridge Consultants uses A.I., machine learning, and advanced analytics to fulfil its promises.
This consulting firm is responsible for some breakthroughs in several fields. A few of these are self-piloting drones, intelligent driving assistance, and language translation when it was first founded in the 1960s. It takes pride in its expertise in having businesses take advantage of the benefits that machine learning has to offer.
8. Infosys

Championing “responsible A.I.,” Infosys offers automation and many other cutting-edge solutions to its clients. It bases its foundation on allowing the use of intelligent enterprise automation, building new revenue models, and ensuring the ethical use of A.I.. Infosys claims that this exact framework allows its clients to increase their operating margins by up to 5%.
Infosys’ Responsible AI adheres to the principles of being purposeful, ethical, human-reviewed, detecting bias, explainable, accountable, and reproductive. This is the company’s effort in maintaining itself free from adverse ethical issues while keeping its clients’ trust.
9. Addepto

Providing services to a number of Fortune 500 companies, Addepto deserves its place in this best A.I. consulting firm list. Its client roster includes Citibank and P&G which it helps with developing strategies by equipping them with solutions using Artificial Intelligence.
This consulting firm has a team of experts in data science consultancy and A.I. development. Addepto also helps its clients with NLP / text processing, predictive modelling, reporting automation, and data warehousing among many others. This Poland-based A.I. consulting firm encourages its clients to build new business models and streamline existing ones using insights gathered through the technology.
10. DataRoot Labs

Ukraine-based DataRoot Labs is one of the fastest-growing consultancy firms that specialize in data science and A.I.-powered startups. A few of the services it offers include A.I. development, R&R team recruitment, and startup venture services. This company aims to help businesses overcome issues and concerns using A.I. technology.
DataRoots Labs take pride in helping build the technology ecosystem by founding and operating the DataRoot University. It conducts and designs courses on Advanced Data Science and Engineering. This is an excellent endeavor as DataRoots Labs is an expert in natural language processing, recommendation systems, virtual assistant technology, and many others.
Final Thoughts
Artificial Intelligence has revolutionized business and made huge impacts on our everyday lives. It has the potential to shape our future as stated in this PwC study that A.I. will contribute $15 trillion to the global industry by the year 2030. Working with these consulting firms assures you that you’ll never be left behind in the A.I. field.

AI tools have evolved fast, and entrepreneurs now rely on them not just to automate tasks but to scale entire workflows. That said, it’s not surprising that many business owners are leveraging the power of cutting-edge technology. And this is where AI tools for entrepreneurs come in. Let’s look at what they are and a few examples you can check out.
1. Aomni Agent

Packed with powerful AI-driven features, Aomni Agent is a tool that can help you grow your company’s outbound pipeline by conducting research to give you new Ideal Customer Profiles (ICPs). With it, you no longer have to create account plans for each of your prospects, as the AI tool will do it for you.
Aomni Agent engages with your customers, provides support, automates routine tasks, and gives you real-time insights and analytics, among many other features. To know its pricing and additional information, you need to contact them directly through their website.
2. Pictory

A video creation tool, Pictory, can help you create engaging and professional videos in minutes. It uses AI that automatically generates videos from your text, images, and audio. This means you get excellent results even without any video editing skills.
You can use Pictory to generate videos from your blog posts, articles, and other text. It can also edit existing videos and add images, music, or text. It offers a free trial and three plans with subscription fees that range from $23 to $119 per month.
3. Zeda.io

Zeda.io has grown into a powerful AI-powered product operating system. With its 2.0 update, the platform now connects customer feedback, product strategy, roadmapping, and internal documentation into a single intelligent workspace.
Its AI engine analyzes thousands of customer inputs, from surveys to reviews to support tickets, to identify patterns, prioritize features, and suggest product improvements. What used to take days of manual synthesis now takes minutes. The updated version also includes AI-generated product briefs, automated roadmap updates, and integrations with popular tools like Slack, Notion, and HubSpot.
4. Slite Ask

Slite Ask is one of the most reliable AI knowledge-base assistants for teams. Instead of manually searching docs or old messages, entrepreneurs can simply “ask” a question and get an instant answer based on their workspace knowledge.
The AI scans company documents, policies, SOPs, and internal notes to deliver accurate responses without hallucinations. This makes onboarding smoother and speeds up decision-making, especially for remote or hybrid teams.
5. Credal.ai

Keep your data safe with an AI tool that’s perfect for entrepreneurs. Credal.ai is a software that provides a secure environment for AI applications to run and monitors them for any potential security threats. This helps you protect your business’s sensitive data from unauthorized users.
Credal.ai protects your data from leaks, malicious codes, and unauthorized access. It has a free plan but with limitations, so to get the most out of this AI tool, a Team or Enterprise plan is recommended. Pricing starts at $500 per month.
6. Webscraping.AI

Web scraping is the process of extracting data from a website, such as stock prices, product details, company contacts, and many more. If you want access to this information, you’ll need Webscraping.AI. It is easy to use and won’t require you to have any coding or technical skills. All you need to do is enter the website you want to scrape, and the tool will automatically get the data from the website.
Webscraping.AI can help business owners make better decisions by providing accurate data to identify new opportunities. It can also help them make better decisions for their strategies. Pricing for this AI tool for entrepreneurs ranges from $29 to $249 per month, with no hidden fees.
7. ValueProp.dev

A value proposition is a statement that tells your customers what your product or service is all about. This can be tricky, but worry no more, as ValueProp.dev is an AI tool for entrepreneurs created explicitly for this. It uses machine learning to analyze your customer data to generate unique value propositions for you.
ValueProp.dev can help you improve your business by generating value propositions that significantly increase customer acquisition, retention, and sales. It is free for up to three value propositions, but they also have premium plans for more options and features. Pricing starts at $29 per month.
8. Lovo.ai

A text-to-speech and text-to-video platform, Lovo.ai can help you create engaging and informative content for your content marketing strategies. It uses AI to generate realistic and human-loke voiceovers, videos, avatars, and others. You can extend your reach globally as this tool can do voiceovers and videos in more than 140 languages.
Lovo.ai can help you increase your engagement, improve your SEO rankings, and boost conversions. You can try their free plan to give you an idea of what the tool can do for you. But for more features, a paid plan that starts at $19 per month can provide more value.
9. Zigpoll

Zigpoll remains a solid choice for collecting customer insights, but its capabilities have expanded over the past two years. Today, Zigpoll uses AI to generate survey questions, summarize responses, detect sentiment, and even segment customers automatically.
Entrepreneurs can embed polls on websites, email campaigns, or post-purchase pages, then let Zigpoll’s AI categorize feedback into actionable insights. This helps brands quickly spot trends, product issues, or opportunities for upselling.
10. Pitches.ai

Are you looking to increase your business funding? Then creating the perfect pitch deck should be your priority. You can easily and quickly do this with Pitches.ai. It is an AI-powered tool for entrepreneurs to develop and refine pitch decks.
Pitches.ai analyzes pitch decks and gives you feedback on their structure, persuasiveness, and clarity. This gives you a higher probability of success. It offers four premium plans with prices ranging between $95 to $1,195.
Conclusion
Artificial intelligence is slowly becoming popular among business owners. Thanks to their many advantages, it’s no surprise that many will be using the technology from now on. These AI tools for entrepreneurs are a great example, and you should check them out today.
Featured Image Credit: Photo by Anna Shvets from Pexels

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John
July 3, 2018 at 4:36 am
You really should be exhausting your tower cooler to the rear. It might cover your 1st ram slot but you wouldn’t be choking your cpu on hot air…