Business
Everything You Need to Know About Threads
Published
2 years agoon
By
Kai KelisSocial media browsing patterns change as users demand more intimate ways of sharing content. Big social media networks cater to user demands by augmenting platform privacy and security while letting users enjoy the benefits of content sharing. One of the social media juggernauts, Meta, created the Threads app. This social networking service is part of Instagram, offering users another way to post statuses, text, and share videos and images. But what differentiates Threads from the popular social media channel Instagram and Twitter? Here’s everything you need to know about the Threads app.
What is Threads?
Operated by Meta Platforms, Threads was launched in October 2019 as a social media networking service. It’s a subsidiary of Meta, formerly known as Facebook, and developed by Instagram. Threads is an Instagram app that lets people post “threads.” Other users can reply to threads with links, photos, videos, or text.
Users who sign up for Threads use the same or current Instagram handle. This platform requires users to create an Instagram account and a Threads app under one handle.
Threads lets users share content similar to Twitter. It allows users to interact with others’ posts via replies, reposts and likes. It also lets users share images, videos, and text. Threads also allows users to post statuses like Twitter, which may include pictures, videos, or links. Other users may add to the discussion by sharing, liking, quoting, or reposting your content.
While the web version restricts some functions and features, Threads is fully capable on Android and iOS devices. Threads gained over 100 million users during its first five days, surpassing ChatGPT’s numbers.
How to post on Threads?
Posting on Threads is easy. It’s similar to posting a tweet on Twitter, with a few nuances. Once you’re on the Threads platform, you will see a straightforward and clean interface. Follow these steps when posting a thread on the Threads app:
Step 1: You will see five buttons at the bottom of the app. Select the middle that looks like a square document with a pen in the upper right corner.
Step 2: Type a text status or attach any video or image by tapping the paperclip icon. You can also include a link and its thumbnail. Otherwise, you can remove the thumbnail to show the link only. You may also select up to 10 items to attach to your thread. Tap “Done.”
Pro Tip: Unlike Twitter, which lets you post up to 280 characters, Threads allows users to post up to 500 characters.
Step 3: You can tap the “Add to thread” option to add more. Threads with more than 500 characters will create a new thread automatically.
Step 4: You may change the settings on who can reply to your thread. Tap “Anyone can reply,” “Profiles you follow,” or “Mentioned only.” If you restrict users who can reply to your thread, your post won’t be shared with your diverse followers.
Step 5: Click “Post” on the lower right of the interface. Check the progress bar at the top while your thread is being posted.
Pro Tip: Choose to share your Threads on Instagram or other apps by selecting the arrow icon under your post.
Tips when posting and replying to threads
Here are a few tips when posting or replying to others’ threads:
- If you delete your thread, the thread replies won’t be deleted.
- You won’t be able to see a reply from a user you don’t follow.
- All posts you create on the platform must adhere to Meta’s music usage guidelines.
- Threads currently don’t have the branded content tool. That said, ensure you indicate the post is a paid promotion if you post branded content. Check out Meta’s branded content guidelines.
Top features of Threads by Instagram
You can maximize Threads’s top features if you familiarize yourself with each purpose. Here are some features to keep in mind:
- Close friends list: Like Instagram, Threads also lets you create a curated list of people you want to share content with. It’s more like a “private list” of people who can see your content.
- Status updates: You can post quick updates on what you’re doing or what’s on your mind. This will let your followers know what you’re up to at the moment.
- Camera interface: The app also offers a camera-centric interface that lets users take quick images and videos during those special or spontaneous moments.
- Direct messaging: You may send private messages to other users within the Threads app.
- Privacy controls: Threads was created as a more private content-sharing app than Instagram. It was designed to share content with close friends only, thus the lack of content discovery or public content-sharing features. The app also lets users customize who can reach out to them through the app. Threads allows you to block and report users you don’t want to connect with.
- Auto sharing: Another Threads feature Instagram doesn’t offer is auto sharing. The platform lets users share location updates, specific activities, speed, and battery status with close friends. However, sharing automatically is also focused on privacy.
- IG direct message: A new feature introduced by the Threads app is sending thread posts as a direct Instagram message by clicking the “Send on Instagram” option.
- Likes tracking: You can keep track of your likes by tapping “Your Likes” to see what posts you’ve enjoyed and liked.
- Sort followers list: You can sort the accounts you follow according to the earliest or latest follows.
- ALT text: If you want your Threads posts to appear on your friends’ list according to their queries, you can customize the ALT text for images.
- Mention button: Another feature that was recently announced was the mention button. It lets users mention other users in a new thread.
Conclusion
The Threads app is a new way to connect with people or close friends in a more private space. If you’re enjoying some Instagram features but want a more private app for sharing content, Threads is your platform. It’s built for sharing quick posts, images, videos, or links with close friends. Using this platform gives you peace of mind about not falling prey to security hacks and data fishing. Download the Threads app from the Apple or Google Play store now.
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So you want to know about one particular direct sales company. A company that offers fun, colorful press on nails that are easy to apply. Chances are, if you’re reading this article now, you’ve been presented with a Color Street Nails business opportunity. This is a company for the at-home manicurist who cannot or doesn’t want to pay the price for frequent trips to the nail salon. However, over the past few weeks, the Color Street review has increased and for good reason.
It’s easy to see why this brand would have widespread appeal. The idea of using press on nails at home is far from new. People enjoy the convenience of dressing their nails with little mess and little hassle. What makes Color Street nail stand out from the crowd, is that they offer job opportunities to regular people like you and me.
The idea of being a direct salesperson may be very appealing to you. After all, salespeople have flexible hours and also involve more activity than your typical office job. That being said, it’s important to be careful. MLMs are scamming people left and right. And as they grow more notorious, their recruitment tactics are becoming less noticeable.
When it comes to multi-level marketing schemes, there are two things you have to look out for; product quality and business structure. So here is an in-depth Color Street review that’ll allow you to see things from a clear perspective.
The Products: What do Color Street Reviews Say?
Color Street Nails are cosmetic accessories that function as a replacement for nail polish.
If you’ve read up on the company just a little bit, you’ve probably heard of the Color Street Nail challenge. To give a simple explanation, it’s a social media trend in which people will try out the Color Street Nails on select fingers while painting their other nails with regular polish. After the initial application, they’ll take a photo of the finished product. Then another one after a week of use just to see how the nails hold up.
So here’s what the Color Street reviews tell us:
Applying the nail is simple; you line up the press-on-nail with the cuticle. Sticky side down. Afterward, you press onto the nail while trimming the access with a file. The result should be a thin and natural-looking nail design.
Unlike most press-on nails, these are made up almost entirely of nail polish instead of plastic. While this makes for a much more natural look, it also makes the product more brittle. Color street nails may be more flexible, but they’re also easy to break.
As for longevity: Color Street reviews say that your nails will last around 10 days. And that’s honestly not too bad for a sticker nail
Now the question you’ve all been waiting for: what’s the price? If you’re getting your color street nails from a direct seller, or the website, it’s going to cost you around 11 to 13 dollars. This will depend on the set you choose to purchase. Some are obviously more expensive than others. But overall, Color Street Nails are a pretty affordable price.
The Business Structure
So it seems like Color Street sells decent products at a reasonable price. Good for them. That cancels out one red flag, but what about the others? What about the business side of things?
Although you can purchase directly from their website, many Color Street reviews mention products are primarily sold through direct selling. A defining factor of a multi-level marketing company is that they don’t offer salaries. Instead, you’ll earn money in two ways; by selling products to clients and recruiting other people. Thereby roping them into the messy cycle.
MLMs are structured like a triangle. The ones that reap all the benefits are at the top; they are the first to get a share of the company’s money. The ones that end up making all the investments are at the bottom. Most MLMs will encourage you to recruit more people rather than sell the actual products.
When scrolling down on their homepage, you will clearly see the options: to “become a stylist” and to “host a nail bar.” To keep you in the loop of their business, MLMs will often host community events. This is so that sellers form relationships with each other, and develop a personal bond with the company.
A company’s mission statement is also very telling. Instead of prioritizing their products, their mission is all about “inspiring entrepreneurs” and encouraging people to ” create their own path.”
But the most telling thing about Color Street is not their parent company sells the exact same nail strips under a different name. Places like Walmart sell them for around $6 or less. This is because, to get commissions from their products, MLMs have to mark things up by a large margin.
So, how exactly is one to create their own path and engage in entrepreneurship, when the products they sell can be bought somewhere else at a much cheaper price? The simple answer is; that they can’t. Color Street and other MLM like it set their direct sellers up for failure.
So if you’re planning on joining this community, I’d recommend finding something else to do with your time.
All images from Color Street
Business
What’s the Best Creative as a Service? A Guide for Businesses
Published
3 days agoon
September 3, 2025Looking for the best creative as a service isn’t a walk in the park. There are factors to consider, making it even more challenging. So to help you decide, here’s a brief guide to the best creative design services out there:
1. Penji
With a team of professional designers who are from the top 2%, Penji tops this list. This assures you of high-quality work on a wide variety of design types. From social media graphics to custom illustrations, they’ve got you covered.
2. Delesign
Another excellent option for creative design services is Delesign. It is a subscription-based design service that provides graphic design and video support. A dedicated designer will be assigned to you to provide updates and accommodate your preferred working hours.
3. Design Pickle
A pioneer in the creative as a service landscape, Design Pickle also offers unlimited graphic design services. It is a popular choice for many startups, agencies, and marketers. Its reliable output, dedicated designers, and wide range of services make it a wise business investment.
4. Undullify
Specializing in small graphic design tasks, Undullify is a highly recommended creative as a service platform. It is budget-friendly, offering pricing plans that are suitable for startups and businesses with limited budgets. This is the ideal creative design service for those who are always needing quick fixes.
5. Flocksy
As a full-service creative agency, Flocksy offers unlimited graphic design services. Included in its plans are a wide array of design types, along with video editing, copywriting, and web development services. Like Penji, it has a team of vetted designers that assures quality work.
Conclusion
This list of the best creative as a service platforms won’t disappoint. All you need to do now is choose which one fits your needs and explore their free trials.
Business
How a CEO Refused Layoffs and Still Cut Costs by 70%
Published
2 weeks agoon
August 21, 2025Why Cutting People Isn’t Always the Answer
When there’s a financial issue, companies cut people. According to Deloitte in 2025, 84% of companies, when faced with a crisis, implement layoffs as a first step. But should they? Sarah Jennings says no.
BrightWave Digital is a marketing company with 42 employees owned by CEO Sarah Jennings. Earlier this year, her company was in trouble. Within 6 months, revenue dropped nearly 50%. Costs were rising. Sarah’s trusted mentors were encouraging her to lay people off.
But she refused.
Sarah believes her employees are the lifeblood of her business. Instead, she evaluated where money was being spent and made adjustments in other areas. After diving deep into the company’s money flow, her findings were extraordinary—and it turned her company around.
Where Is The Money Going?
Sarah started with a review of all expenses. What is BrightWave spending money on every month? 3 areas stood out:
- Graphic design costs $18K/month
- Marketing efforts cost $12K/month
- Landing page development costs $9.5K/month
These three expenditures took over 65% of her monthly budget. Without action soon, she’d be out of business in one quarter’s time. “I realized that my biggest expenses were not the staff, but the platforms and services we were paying every month to get things done,” she said. “This gave me hope. Maybe we can solve this problem without losing an employee.”es we used to get work done. That gave me hope. Maybe we could fix this without losing anyone.”
Step 1: Reduce Graphic Design Spend with Penji
BrightWave spent a significant amount of money on freelance designers and in-house designers. While the work was always satisfactory, the payments fluctuated. Last-minute designs due to client requests multiplied the graphic design monthly charges up to four times some months.
Sarah turned to Penji, a flat-rate graphic design service starting at $499/month. Penji offered her and her team access to its in-house team, able to do anything from social media graphics to PowerPoint decks. No hidden fees, no per-project charges—just a flat, monthly fee.
The results were:
- Design expense went down from $18K to $4.5K/month
- Turnaround time went from 5 days to 1-2 days
- Consistency improved across all designed tasks
“The design work with Penji became predictable because we knew what we had to spend and got much more done quicker,” Sarah said.
Business Owner Tip: If your design needs fluctuate month over month, a flat-rate service will save you time and money. Pay attention to how your service is used to maximize your benefit.
Pros: Predictable costs, quick turnaround, unlimited submissions.
Cons: Favors digital work over personal, creative collaboration.
Step 2: Automate Ad Spend with Adaptify
This could be another administrative expense challenge with manual ad spending management. The marketing team would spend hours testing ads, modifying budgets, and assessing what would work; error results meant lost, unreported income.
For $299/month, Sarah used Adaptify, an AI service that manages ad spend. Adaptify automatically adjusted spending amounts, targeted audiences, and rotated effective creatives—24/7. No human on Sarah’s team could put in that amount of time.
Results included:
- Ad spending decreased by 35%
- Return on investment grew by 28% per campaign
- Her marketing team could prioritize creative goals instead of mundane tasks
“Adaptify does the work of 3 specialists; it pays for itself almost immediately,” Sarah said.
Business Owner Tip: If you deal with time-consuming functions, consider automated services. While AI may never replace creativity, it can alleviate mundane tasks that suck your employees’ time.
Pros: Lowers costs; increases results; saves employee time.
Cons: Needs initial set-up and supervision.
Step 3: Use Flowpages for Faster Landing Pages
BrightWave hires freelancers for client landing page work. Each landing page costs between $800-$1,000 and takes several weeks to develop. This delays campaigns and frustrates clients.
For $79/month, Sarah used Flowpages, a drag-and-drop landing page creator. Now her in-house marketers can develop their landing pages in a matter of hours.
The results were:
- Landing page expenses decreased by 90%
- Campaigns go live four times faster
- Clients reported quicker turnaround and improved results.
“Flowpages eliminated one of our biggest bottlenecks,” Sarah explained. “We can facilitate client requests quickly instead of leaving them without a page for weeks.”
Business Owner Tip: Speed is crucial! The faster you can get campaigns up and running, the more customer satisfaction and revenue you’ll see.
Pros: Cheap, easy implementation, quick turnaround time.
Cons: Limited options for lengthy, elaborate custom pages.
The Big Picture: 70% Savings Without Layoffs
After implementing these three tools within six months, here’s how BrightWave fared:
- Graphic design costs: down 75%
- Ad management costs: down 65%
- Landing pages: down 90%
Overall operating expenses decreased by 70%, and all 42 employees kept their jobs. By Q3 2025, profitability came back, as did new client contracts due to sped-up deliverables and increased efficiencies.
“It’s because of technology that we could lower costs without decreasing headcounts,” Sarah concluded. “Now we’re running more efficiently than before.”
What Can You Learn?
What Sarah did is repeatable in any business. Here’s how:
- Look at your biggest expenses. Find out where your money truly goes monthly.
- Use flat-rate services. Services like Penji will create predictable and scalable budgets.
- Automate everything. Services like Adaptify save time and provide better ROIs.
- Empower your team. Services like Flowpages help your employees do more without additional spending.
- Assess regularly. Sarah didn’t just implement constantly; she tracked success to keep focus on her goal.
Cutting costs doesn’t mean cutting people. With the right approaches to resources and strategy implementation, you can cut costs and maintain your workforce while creating a better company for the future.
Want to read more success stories? Check out OwnersMag.com for tangible tips and resources from successful entrepreneurs.
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