Connect with us

Business

Costume Designer Janelle Nicole Carothers Interview

Published

on

carothers janelle

Inside The World Of Costume Designer Janelle Carothers

Being the costume designer for some of the most beautiful women and biggest names in entertainment sounds like a dream job, and Janelle Carothers does just that. Dressing big names like Cassie, Ne-Yo, and Chris Brown, she is no stranger to getting up close and personal with celebrities. Janelle’s role in film greatly impacts the characters wearing her clothes. She looks into the finest details to create the perfect look, whether it’s for print, live performances, or commercials.
It comes to no surprise that she was born fashion savvy. Her personal style is self-described as “tomboy-chic,” with pieces that we can find in our very own closets. “So my day-to-day fashion consist of layers to pop on and off as I go in and out of meetings, in and out of malls, on and off sets, in and out of fittings. My fashion staples are, leather jacket, white T, great fitting jeans, boyfriend blazer, long scarf, big shades, shirt dress - I can get a million looks out of those 7 items. My personal go to brands are Celine, Madewell, Rick Owens, Adidas, Acne, Alexander Wang and of course I love piling on my SLATE accessories. I love to be comfortable and look effortless.” Versatility is key when it comes to picking out pieces for herself.An outfit tells a story about the person wearing it, and Janelle keeps that in mind each time she is on set. By studying the characters, she figures out their personality, their occupation, and so on, so she can style them accordingly. “It's more about How can I help the actor and the director tell this character’s story without saying a word. Does she make a lot of money? Is she happy? Is she insecure? What does she do for a living? All those things have a "look". What is that look? That look may or may not be "fashion". But, my job is to keep you entertained. Executing the vision of the powers that be into making you believe this character is who they say they are.” Her passion stems from the ability to tell a story through clothes, not just for fashion’s sake alone.Though her livelihood is her dream, it did not come without obstacles along the way. “The challenging part was all the different catch 22's. Get a job to get experience, no one will hire you until you have experience. Get into the union. Can't get in the union unless you find a union job. Can't get on a union job because you’re not in the union. It's almost like it's designed to make you quit, but you can’t. But, every obstacle you overcome bears a new obstacle. This is life. I look back and see how far I've come, I look ahead and see that there's still so much more to do.” Janelle has faced what many millennials are also facing today. Finding a career proves to be difficult, no matter the industry.As an entrepreneur, she has worked tirelessly to get to where she is today, each day to improve the next, setting up her future with each move. Creativity and entrepreneurship comes hand in hand, especially in the costume design industry. “This is something that you have to choose over again, almost everyday. So many things are going to come along (bigger, better, prettier, EASIER), don't jump ship, stay the course. Know that all days on this journey are not created equal. You got to take good with the bad. Keep going. Don't give up.” She began her career assistant a stylist for Chris Brown before he was a big name. When he blew up, she followed him on tour for three years. Her perseverance paid off, time and time again, as she has elevated her portfolio with television, music videos, working with Director John Singleton, and much more.One of her most popular projects was working on the movie The Perfect Match, starring Paula Patton, Terrence J, and Cassie Ventura. Watching the film, you can tell that each piece was meticulously thought out and chosen according to the personalities of each character. “Great and talented crew. I'm grateful the director, Bille Woodruff, entrusted me with his vision. And, I mean Cassie, Lauren London, and Dascha Polanco are too gorgeous and you can't make them look bad even if you tried. So all in all, when projects like that come around you just say yes one thousand times.“While there is no such thing as a typical day for Janelle Carothers, she stays humble and expresses her gratitude for being able to work in the competitive and demanding industry that is costume design and styling. She stays grounded by her son, who motivates her to continue chasing her goals. “ Knowing that God chose me to take of him. Knowing that I'm his sole emotional, physical and financial support. Knowing that God allows me the opportunity to feed us and provide us a great life by doing something that I love so much. That alone is worth its weight in gold. The least I can do to show God my ENTER all gratitude, is to stay motivated and keep going.” She has many more surprises in store, and whether we realize it or not, we’ll be seeing her work everywhere we go.carothers janelle

Jie writes about influencers and startups in various industries. She is a designer turned techie, and when she is not writing, you can find her in her workshop working on her next big project.

Business

Why Your Monday Emails May Be Ignored

Published

on

monday emails
Are you click-throughs and open rates declining? Are your recipients not responding to your emails? Many people are wondering what is the best day to send emails and if Monday is the wrong day to send them. While there are many studies showing that Monday emails are the worst, there are still people who feel that Monday is the best day to do so. So, why is Monday the worst day of the week to send emails?

Busy Start

As the first day of the work week, Monday is usually the busiest day for most people. This is usually the day when meetings for the week are scheduled, tasks delegated and reports regarding the past week come in. If you’re a supervisor, you need to wade through scheduling, reports, meetings and correspondence first thing so that your week can be productive. Sometimes, Monday emails get lost in the shuffle especially if the person wants to hit the ground running. This is especially true if the email is not headlined correctly. It can fall through the cracks and be forgotten. If you want your email to be opened, make the subject attractive and compelling to catch the recipient's attention and to make them click your email open.

You and Everybody Else

Monday is the worst day to send emails because people who want to be noticed immediately usually send their emails during the weekend. This means that you and everybody else are vying for the recipient's attention. For many people, Monday is usually the day where your mailbox is full especially if you tend to go off grid during the weekend. This means that when you open your email on the first working day of the week, it is full of messages from all kinds of people including those from the office, marketers, relatives and your boss. Monday is when you to compete with everybody else.

Urgent First

People like to schedule their work week on Mondays. This means prioritizing work that needs to be done immediately and delegating the less important tasks later in the week. The same is true with Monday emails. You need to open and answer the most important emails and then do the rest when you’re not too busy anymore. But you can’t control how your email is "important" to the recipient since they are the ones that decide what is and is not important to them. So if they feel that they can schedule to read your Monday emails later in the day or week, you have tough luck reaching the recipient unless they feel that you are important enough to be given first priority.

Weekend Hangover

If there are people who want to hit the ground running on Mondays, there are people who have weekend "hangovers". They are sluggish during Monday and like to procrastinate in their work for later in the afternoon or on Tuesday (or when they want to). These people do not really feel the need to be rushed like other people on Monday so they like to take their time not only in opening emails but also in responding to them. Luckily, there aren’t many people who have weekend hangovers, unless they’re the boss of course.

Error Prone

According to a study conducted by software company Boomerang, people on Mondays tend to be error prone. The company analyzed 250,000 emails sent on Monday and they discovered that there are a lot of spelling errors and poor subject lines which resulted in low click and response rates on this day of the week. This may be because Monday is the most harrowing day of the week for most people (see above examples). They are rushed, busy, have a weekend hangover or are prioritizing emails and those with poor spelling and subject lines are usually the last to be opened.Generally, there is really no best day or worst day to send emails. Many people dread Mondays and Tuesdays because these days are usually full of activities that need to be accomplished for the week. As the week winds down, people are generally more responsive to emails and will click and open them. The best way to get clicked on busy days is to construct an attractive subject line to entice the reader to click open and read the email.
Continue Reading

Business

Quartz Bottle: The Water Bottle That Cleans Itself

Published

on

water bottle
Maybe you’ve finally started getting serious about cutting down on soda and coffee and drinking more water. You may have taken some swigs from a reusable container and wrinkled your nose in distaste afterward. That’s because cleaning water bottles can be challenging — and it’s hard to do it as thoroughly as necessary. Who has time for cleaning tablets and specially designed brushes, anyway? The inconvenient necessity of keeping your water bottle clean is one of the main concepts behind the Quartz Bottle. How does it work and why should you put one on your must-buy list as soon as possible? Keep reading to find out.
quartz bottle

A Light Inside the Cap Cleans the Water for You

Sometimes, the most helpful components of an innovative product aren’t the largest or most visible ones. The Quartz water bottle has a patented UV-C light inside the cap. You might not immediately notice it due to the product’s sleek design, but it’s arguably one of the hardest-working parts of the container.The light is a purifier that neutralizes up to 99.9999 percent of germs in only a minute. You can also choose between manual purification and a cleansing process that happens automatically every four hours. That latter option is especially helpful on days when you’re trying to balance a schedule of yoga practice, taking your toddler to daycare, meeting your business partner over coffee and more — all while knowing you can’t spare a thought for keeping your water clean.

The Co-Founder Has a Long-Term, All-Encompassing Mindset

While reading about the Quartz Bottle, you’ll find that many of the selling points focus on making your life easier. By using the product, you’ll enjoy constant access to water that tastes great and never have to deal with downsides like smelly bottles or cumbersome cleaning techniques again.However, Justin Wang, a co-founder of the company that manufacturers the Quartz, had an Earth-minded view when engineering the item, too. While writing a post about the bottle, he pointed out that people collectively dump one million plastic containers into landfills each minute.Also, if you like to consciously buy things that have large impacts by promoting the greater good, the Quartz is for you. The creators decided that 1 percent of every purchase gets donated to Charity:Water. The organization works to provide people around the world with improved access to safe hydration.

Design Scrutiny During Development

In another interview, Wang confessed having a very relatable problem. He successfully cut down on using disposable water bottles but still found himself reaching for one when another type of purified water wasn’t available or the reusable bottle he had been using became too gross to use.Wang spoke to friends and found their experiences echoed his own. The Quartz water bottle was born when Wang decided to tackle the issues that made him use disposable containers despite better intentions.However, he and the rest of the design team understood it was necessary to poll people in the target market. Only then would they find out about the factors that could turn them into Quartz devotees versus individuals who try the bottle once and decide they don’t like it. Some could fail to even get that far by coming to the conclusion there’s no need to switch to another water storage product because the ones they own are good enough.First, Wang toted a 3-D-printed prototype of the Quartz for weeks and gradually tweaked it. While pretending to drink from it to mimic an actual user experience, he got weird looks but knew the process was necessary.Next, members of the design team talked to hundreds of people and asked them about characteristics they’d identified that could cause problems. The potential issues ranged from a too-wide opening on the top of the bottle to a cap that might not twist easily enough. After taking these issues into account, the designers had a product they felt met user needs and made them feel proud.quartz bottle

A Kickstarter Success Story Based on User Needs

If the story behind the Quartz Bottle fascinates you, you’re not alone. One of the most impressive milestones in the product’s history is how it quickly achieved funding through Kickstarter. In only a day, it earned 600 percent of the total amount necessary to bring the project to life.Most of the Kickstarter content speaks to the clearly defined needs users have. It mentions the double-insulated construction of each bottle that keeps water cold for 24 hours or maintains its warmth for half that amount. Kickstarter page viewers also got details about how their decision to buy a Quartz bottle could save them up to $1,000 per year that they’d ordinarily spend on bottled water.Then, what about people who felt uncertain about whether they’d remember to charge their Quartz bottles to make them keep working? Since each charge lasts up to two months, they only have to make reminders for themselves six times a year. Quartz bottles are compatible with USB outlets, too, so it’s easy to power up the bottle while you’re embarked on a road trip or otherwise away from home.Speaking of taking your Quartz bottle on the go, maybe you’re a backcountry hiker or someone who otherwise needs to exercise special precautions before consuming water. If so, no worries! The Quartz has an adventure mode that increases the purification power for your peace of mind.All these features and others were part of the Kickstarter pitch, so it’s not hard to see why the project gained momentum so quickly. Not surprisingly, then, many customers (12,758 backers, to be exact!) turned their desires into pledges.

How to Purchase a Quartz Bottle

You might think such a high-tech water bottle would be a substantial investment. However, you can get yours for only $79 by pre-ordering it on Indiegogo (Another site that helped the product secure more backers).Choose from several pleasing colors to pick one that suits your personality or intended use. Pre-ordering requires being patient until June 2018 to get your Quartz Bottle, but you know what they say about good things coming to people who wait.Regardless of your current opinions about conventional water bottles, Quartz might manage to change them. Justin Wang and his fellow designers worked hard to create a product that readily eliminated consumer annoyances.This dedication paid off with successful crowdfunding attempts — plus a significant amount of positive press from news outlets and early reviewers.In several months, you might realize the Quartz Bottle makes you feel genuinely excited about drinking water and not polluting the planet while you’re at it. 
Continue Reading

Business

Memobottle Raises Over $30,000 On Kickstarter In Under 10 Hours

Published

on

Memobottle
Jesse Leeworthy and Jonathan Byrt, the entrepreneurs behind Memobottle, designed a reusable plastic water bottle with a mission to decrease the use of disposable plastic water bottles and create a more sustainable society. Growing up in Melbourne, Australia they often saw heaps of disposable water bottles littering the beach. They decided to create a beautiful and reusable alternative to these disposable bottles. Their creations feature stylish design and durable construction to make them a solid accessory for everyday use.The Memobottle features a flat, flask-like design that fits in pockets, bags, and purses. The bottles are made of durable Tritan plastic, are BPA free, and dishwasher friendly. They are suitable for hot or cold liquids, and are freezer safe. Coming in three different sizes, Memobottle is a convenient and sustainable alternative to plastic water bottles. Their
Kickstarter campaign's success enabled them to sell the bottles in two new sizes. The slim Memobottle is a tall, elegant addition to a bag or purse. It holds 15 fluid ounces of water. The A7 Memobottle is the most compact. It holds 6 ounces of water and is perfect for kids and people on the go. Their existing A5 bottle holds 25 fl oz and retails for $36.Memobottle also has fun accessories like desk stands, lids, wrist straps and cases. Desk stands come in two dimensions and are copper plated. Lids come in matte black, copper, and stainless steel. Wrist straps and cases are made of leather.Their Kickstarter campaign is donating 1% of the money to a charity called water.org that seeks to increase access to clean drinking water in parts of the developing world. 1 in 9 people do not  have access to clean drinking water, and in developing countries without access to safe water and sanitation, women and girls spend an average of 6 hours a day collecting water. They are unable to attend school and stay trapped in a cycle of poverty. Water.org provides small loans to these families to enable them to access water easily and break the cycle of poverty.The mission, philosophy, and high quality products have made the Memobottle Kickstarter a resounding success with it raising over $45,000 of its initial $30,000 goal in just a few hours. 
Continue Reading

Trending