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Entrepreneurship: A Millennial Definition

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Female entrepreneur working late night at desk

What is entrepreneurship? Well, The word entrepreneurship has easily been one of the most sought after lifestyles in modern history. Some people think that entrepreneurship automatically brings a life of lavish things, constant travel/exploration, internet fame, dating supermodels, and short working hours. But before you get all of these “things,” you just have to quit your job, sacrifice a few years of your life, and POOF. You get it all!

So, what are you waiting for? Go on and quit that job of yours. DO IT! It’s what you want, isn’t it?

Well, before you do all of that, I suggest learning more about the word entrepreneur. What is entrepreneurship and what does it truly mean? This article is a collection of thoughts that I have compiled into one beautiful love letter to the one word that has somewhat defined my life; entrepreneurship.

Let’s start with the basics

Entrepreneur testing cardboard VR headset

The business dictionary and most overused definition of entrepreneurship are defined as: “The capacity and willingness to develop, organize and manage a business venture along with any of its risks in order to make a profit.”

Now that we have the fundamental definition of what is entrepreneurship, we can further expand on the initial foundation. Like everything else, entrepreneurship is a journey. As Robert Frost eloquently uses a phrase in his poem “The Road Not Taken”:

“Two roads diverged in a wood, and I—
I took the one less traveled by,
And that has made all the difference.”

Entrepreneurship’s journey can be summarized in three particular phases:

Phase 1: Buzzwords

Attractive female entrepreneur in white dress sitting in yellow arm chair

As a millennial, we can be easily influenced by outside internet celebrities. Famous figures like Gary Vaynerchuk, Tai Lopez, Grant Cardone, Lewis Howes, and John Lee Dumas. (Just to name a few) You watch their content on social media religiously, read about how they were able to become successful, and then begin to envision a life that is nearly identical or rather similar to theirs. You become so inspired that you begin creating content for your own social media platforms with cheesy motivational quotes from entrepreneurs of the past or worse, pictures of yourself with quotes said by you and then signed by you. As if you’ve accomplished something.

SIDE NOTE: Think about it. How many people do you know that not only posts a ton of motivational quotes but have added their own personal signature within the social media posts? We can thank Gary Vay-Ner-Chuck for this one.

The New Meaning of Entrepreneurship

Selfish entrepreneur in blue suit walking down stair

The definition of entrepreneurship no longer has the same meaning. Currently, the definition of entrepreneurship is a person dealing with an egotistical battle of attention and primarily focuses on their own success and not the success of their team. A lonely journey of one’s self-validation.

At the beginning of your entrepreneurship journey, it’s easy to get lost in the world of business and it’s fun to fantasize about one’s self-success. We as a society are obsessed with it. Early on, identify the things that you most want in life. Is it fame? (And if it is, that’s totally cool. Just accept it and embrace it.)

Do you want to bring change in the world? Do you want to run a successful company?

Phase 2: Finding Yourself and Obtaining Balance

Work life balance

Understanding your why or at the very least having a general understanding of why you’re willing to be as crazy as you are, to quit your job to do the thing you love, is critical to one’s success. This fundamental understanding will allow you the ability to motivate yourself when times get tough and you feel like quitting.

Entrepreneurship is not fun. The highs are high (so high in fact) but the lows are depressingly low. It’s a constant roller coaster ride filled with non-stop ups and downs, twists and turns stop and goes. Strangely enough, those emotions will all be experienced in the first minute of your day. Your mind tends to wonder, you feel excited, trying to further expand on your initial ideas from your meeting today, thinking about what you may have done wrong to get that new client, or even experiencing the success of obtaining a new client! (If so, congrats!)

At the beginning of your entrepreneurship career, it’s important to understand yourself and the need for balance.

Balance

No one ever truly knows oneself in the earlier stages in life and especially their career. But what is important is to have empathy. Not only for your peers but also for yourself. It’s ok to fail. It’s ok to not be where you want to be, but be cognizant that one day, you will get to where you want to be.

Next is balance. It is so darn easy to work 20 plus hours a day. I still do it sometimes. But you need to find a way to let go of the computer and walk away from the work. Even if it’s for just an afternoon. Find a hobby, fall in love with something other than work, and find a way to be romantic to yourself. Your own mental well being will give you the superpowers to achieve your goals.

Phase 3: Execution and Persistence 

Writing on notepad while reading analytic paper

The last piece of the puzzle and quite frankly, the most important part of entrepreneurship. You now have at least a few ideas as to what is entrepreneurship to a millennial.

Execution and persistence are the hardest of the three phases. It requires the most refining and also the most amount of attention. If I could do it all over again, (and there is no way that I would want to, because it led me to this moment of my life) I would be more data-driven. Passion can only get you so far, but there will come a point and time in the entrepreneurship journey that you need to go off of numbers, analytics, and raw data.

Being a more numbers driven organization will give you the know how to expand in the future. It will also give you the understanding of how you and your team may not have been executing. The best part about plans is that they change. But without the proper data and numbers, it’s almost impossible to make an educated decision to pivot or shift your company without having that information. If you feel the need to learn more about entrepreneurship and want is entrepreneurship to other millennials, you can get advice from other millennials here. Written by a colleague of mine that influenced and inspired this article. learn what others

 

Tips for The Entrepreneur Mind

  • Have A General Understanding Of Your Mission And Why: It’s ok if you do not have it all figured out. However, there is a general theme of what you believe in as a person. If you don’t have the next 25 years figured out to a “T’ it’s ok. Jot whatever comes to mind in your head on paper and get it out there throughout the universe.
  • Treat Your Company Like A Sports Team And Not A Family: I learned this from Tim Ferris’ podcast with Reid Hoffman. Check it out.
  • Show Empathy: Don’t be a robotic D-Bag. Give a crap about others.

Tips For The Entrepreneur At Home

  • Read Books And A Lot Of Them: I compiled a list of entrepreneur resources on my podcast that has a list of the most influential books that I have personally read. Head over to a Barnes and Noble and pick out books to read. There is a reason those books are located in that store. They are trusted, edited, and have the reputation of a quality story teller. My rule of thumb is that if it’s in a B&N and has been recommended for me to read, then it’s a book I need to read.
  • Stop Reading And Watching Content From Untrusted Or Unverified Resources/Publications: The amount of articles that are available online (especially this one) can completely derail or disrupt your day. Do not become easily influenced by content. Stay true to yourself and your mission.
  • Leave Your Ego At Home: You are not bigger than anyone else on your team and you are certainly not bigger than your company. Don’t be comfortable with being the CEO of your company. Early on in your startup, a title is just a title. You can be called manager or even janitor, but what truly matter is does your team listen and follow your vision.
  • Understand Your Strengths And Go ALL In Once You Find Out What They Are: Once you have a general understanding of your strengths, then find out what your weaknesses are. Then hire individuals that can help fill that area.

Tips For The Entrepreneur At Work

  • Understand Your Strengths And Go ALL In Once You Find Out What They Are: Once you have a general understanding of your strengths, then find out what your weaknesses are. Then hire individuals that can help fill that area.
  • Get Mentors: This doesn’t have to be physical mentors, but instead you can listen to success and failure stories from top story tellers. For me, I decided to create my own podcast. My goal in creating the podcast was to learn from others’ mistakes and failures. The podcast has been the single greatest hobby that I have started to date. The amount of knowledge and the incredible people that I have become friends with has been life changing.
  • Speak Last And Listen Often: The truth of that matter is that your opinions and how you feel don’t matter. The only thing that matters is morale of your company and the livelihood of those around you. Put yourself last and be the ready you read about online.

Now, go out there and do what you’ve been born to do. The fact is that if you’ve read this far, I haven’t told you anything you did not already know. But to those who have read until the end, good luck.

Business

5 Facial Recognition Apps

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recognition face

Facial recognition is a computer application that is capable of identifying a person’s face from a digital image, video frame or video source. It compares the person’s features in the image to the database. Facial recognition is usually found in security systems and compared to biometrics such as fingerprints or iris recognition systems. It is becoming popular as a marketing and commercial identification tool.

Google Photos

Google photos is a great facial recognition app because it can easily detect faces of people in your photo album. This can help you search and share photos easily or organize photos in groups. You can use this app to backup photos from your Android or iOS app device, so you can view your gallery on the internet. This app has free unlimited storage if you use the “high quality setting enabling you to store photos up to 16 mega pixel and videos up to 1080p. However, if you want to store larger photos and videos Google Photos will automatically use your Google Drive storage space.

ThisLife

ThisLife is a great app to store photos and videos. You can also use the internet to access them across different platforms including Facebook and Instagram. Say goodbye to galleries. Simply tag by person, group, Instagram, Facebook, place, or custom. Once you’ve tagged a person, ThisLife will automatically detect facial features in past and future images so that you can store and sort your photos and videos easily. All videos and pictures are private by default and stored in full resolution. You can create an album of an event and the app will arrange the photos to make a story.

PhotoTime

PhotoTime uses facial recognition to organize your photos. It uses facial recognition to search for photos by name, place, or event. If you don’t like using Apple’s photo app, this is a good replacement, because it can search for photos based on who is in them, what is in the photo, and where it was taken. Many other companies use facial recognition as a way to organize photographs but very few can use it to search for what is in the photo. Search for sunset, birthday or your pet for example and PhotoTime can do this for you.

PhotoFunia

Get a free photo editor and library with PhotoFunia. This app can provide hours for fun for photo editing lovers. Using facial recognition, you can swap faces with other people in the photo, add visual effects, filters, and graphics to your photographs. Simply upload the photo and wait for it to show up. The company’s facial recognition software will automatically identify faces in the photo so you can add effects, funny faces, and photo montages for hours of fun with over 100 different effects.

Beauty Selfie Facing Camera

Say goodbye to grainy selfies with Beauty Selfie Facing Camera. Edit and correct imperfections and retouch easily before sharing to family and friends. This app is available for iPhone.

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Using Live Video To Double Your Business

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live video

Instagram Live Video, Facebook Live Video, and Periscope – more than likely you would have heard of these social media platforms, but did you know they are the latest technological breakthroughs for users to incorporate into their business? These platforms allow you to connect powerfully and easily with your audience, which means as an entrepreneur, you are able to personalize your brand and business amongst targeted viewers.

Engaging with your audience is key to running a successful company. Gone are the days where you can just create a website, cross your fingers, and hope that people will find it and contact you for your products or services. We live in a new era, where billions of people are constantly connected to their smart phone. According to Facebook, there are 1.18 billion active users that visit their social network on a daily basis! So with the Live Video option, you are now able to literally interact in real time with your audience. Think what that can do for your business.

The first thing you may be asking yourself right now is, how can I reach more people without a large following? Well, the easiest and quickest way to build a responsive following is to become Keyword specific. This means that you are targeting people specifically interested in your niche and what you have to offer. It is better to have 100 followers that are engaged and interested in buying your product or service than 1,000 followers that take little to no action on your offers. One of the fundamental keys to your business growth is to create an organic following.

 

How to build a following organically

 

Content is king

The more value and content you post regularly on social media — the more followers you are going to gain. People want to learn, be entertained, and see valuable posts from you.

Assuming you’re doing this and you have a responsive following, now you are able to incorporate Live Video! Before you “go live” you must have a game plan on exactly what you will be talking about. Go in prepared or you’ll lose interest and engagement.

Keep in mind the attention span of the average person is extremely short, so you have one chance and one chance only.  Make it count! Lucky for you, you don’t have to be on Live Video for too long to get your message across. A handy acronym to use is: K.I.S.S: Keep it short and simple! Your audience will love you for that, trust me!

Build a bond

Like anything worthwhile in life, the power of our bonds with others is what binds us together.  Strip all the technology away and we are simply human beings creating connection and bonds, which create trust and trust creates fans and buyers. With your current audience, you must build a bond, in other words, a relationship with them. You can do this with live video. Have a conversation with your audience, while keeping them entertained. Ask questions, acknowledge your viewers, and deliver value that they can take away once you’re done.

Now that you’ve created a relationship with your audience ask them to spread the word by liking to share and comment. The more likes and shares you get, the further your reach gets. Now the way Facebook’s algorithm works is, with the more activity that is happening on your post or feed, they will make sure everyone can watch it and have the opportunity to engage. Whenever a user logs onto Facebook, they will see you first on their feed!

Create a contest

People love winning. Creating a giveaway or a contest that gives your users the chance to gain something by participating will spread your name and page around Facebook like wildfire. It’s scary how fast news will spread when done correctly. A word of caution: Make sure you set clear and concise rules to your contest to avoid unnecessary drama or miscommunication.

On your post, make sure to include a form. Here, you will gather the user’s information: name and email address. These two requirements are essential for you. You have not only gained new leads for your business, but your new leads have also done free advertising work for you and your business. By liking, sharing, and commenting on your post, they have now expanded your message to their following, giving them the opportunity to participate in the contest and spread the word even farther. There are a ton of ways you can grow your audience exponentially with a few cleverly executed strategies.

Live Video Doubling Your Business

Providing value and entertaining info on your product or service without sounding like a door salesman will take you a long way. At the end of each video, provide a call to action for your audience to participate in. An example of this could be, “Click the link in my bio to learn more.” Keep in mind that you do not have to provide a call to action in every video. Spamming your viewers will only backfire.

Another approach you can have is leaving a cliffhanger at the end of each video where your viewers will want to see your next Live Event. It leaves you with suspense, which ultimately makes you come back for more. That’s the effect you need to have on your audience.

Your call to action could be clicking a link that you’ve posted on your page, tagging a friend on your most recent post, and/or leaving a comment with their email on your post. The link that the user will be clicking should direct them to a landing page where you will be able to provide the user with value and an offer. That ties back into a sales funnel, where you can convert leads into buyers.

At the end of the day, Live Video allows you to connect with your audience on a personal level. This form of communication will be help you convey your message more clearly as they watch you live. You will have a better connection with your viewers as you build a connection through emotions. Live video allows your audience to learn more about you, your business and what you’re selling. Make it exciting, provide value,  develop creative call to actions for your audience and watch your business grow.

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8 Benefits To Owning A Drone

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reasons to own a drone

Drones have become one of the most popular gadgets of 2016. It is used in different ways ranging from disaster relief to pizza delivery. Thanks to technology becoming more affordable, people are buying drones for different purposes. If you are thinking about buying a drone, here are some interesting ways it could benefit you.

Enhance Real Estate Photos & Videos

For realtors, the drone can be a godsend. It can help you enhance aerial photographs of a property and even do over head videos. In fact, using drones for real estate is one of the hottest ways to benefit from owning a drone. Using drones in real estate is one of the best ways to showcase a property. Plus, if other real estate agents don’t have drones yet, you have a distinct advantage of showing potential buyers unique views of a property. Aerial shots will give potential buyers spatial information and give you an edge among potential clients.

Monitor Farms

If you’re a farmer that loves technology, you can use drones to monitor your whole farm. Drones can bring information about your crops or herd. Use this technology to determine the health of crops and animals, how much pesticide or feed you need or where to apply it, or determine the best time for harvest. Drones can also be used to determine crop rotation to help maximize yield.

Better Photography Business

It seems that everybody with a camera these days instantly becomes a photographer. But if you want beautiful and unique shots, a drone can up your edge among the competition. Adding a drone to your arsenal can give you shots and videos that no other photographer has taken before. Not only are drones great for aerial photography, they are also used for weddings, parties, and other events to help photographers capture a bird’s eye view of the occasion. Offering aerial shots of an event will ultimately become part of the package for many photographers in the future.

Map Your Property

Want to see what your house looks like from the air? Get a drone and find out. Many people love their home so taking pictures of it is perfectly natural. Drones can take high resolution photos, so you can frame aerial photos of your house to show guests.

Catch Corrupt Companies Red Handed

In Oak Cliff Texas, a drone captured a river of red. It turns out that a meat packing company was dumping blood in the Trinity River which led to multiple investigations. It helped stop the pollution of a body of water.

Up The Social Media Ante

If you’re a social media addict, a drone can greatly improve your visibility and lead to more likes and follows. Many people do selfies with their cameras so why not add a twist to your usual selfie by taking it from a drone and uploading it to Twitter, Facebook or Instagram. This is a good way to become social media royalty and lead to money making ventures in the future.

Stunning Footage

You don’t have to be a professional photographer to take stunning photographs. In some cases, all you need is a drone. This is because an aerial shot is very unique and almost always awe-inspiring, no matter who takes it. If you want a unique photo or video of ordinary like fishing on a lake, make it into stunning footage by shooting it on a drone.

It’s Fun

Drones are fun. The FAA keeps on rolling out rules to limit what you can do with drones but it does not diminish the fun you have with it. Drones are fun not because of the FAA’s limitations, but because man has always wanted to find out what it feels to fly. With drones, we can do this and see the world from a bird’s perspective.

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