In another bit of “you’ve got to be kidding me” news, it seems that there will soon be advertisements in space. Canadian-startup, Geometric Energy Corporation (GEC) is teaming up with SpaceX and building a satellite that will project ads… from space.
First, there were billionaires in space. Now it’s advertisements. Cool.
The satellite, called a CubeSat, will be equipped with a pixelated display screen where advertisements, logos, and art will appear. GEC plans to load the satellite onto SpaceX’s Falcon 9 rocket, which will then take it into orbit and release it before the rocket reaches the moon.
Once CubeSat is in orbit, a… *sigh*… selfie-stick attached to the side will film the display screen. The footage is then live-streamed on YouTube or Twitch because of course. Anyone who isn’t already inundated enough with ads can tune in to watch … *eye-roll*… space ads.
Capitalism Across the Night Sky
The good news is that you won’t be able to see the ads in the sky. That would be ridiculous. CubeSat is only 4 inches by 4 inches by 4 inches. Pixels on the side of the CubeSat are filmed by the selfie-stick where anyone can stream from their personal device. We won’t be seeing billboards in the night sky. Yet.
Anyone is allowed to advertise whatever they want as long as they pay for tokens via crypto-currency. The amount of tokens you buy determines the colors, the brightness, and the display time. The purchase price, however, has not yet been set. You can imagine that it won’t be cheap to, you know, advertise from space.
The point of this whole silly project is to “democratize access” to space, according to GEC co-founder and CEO Samuel Reid.
“There might be companies which want to depict their logo… or it might end up being a bit more personal and artistic,” Reid said.
Companies might want to depict their logo? Might? Has this guy experienced capitalism at all?
“Hopefully, people don’t waste money on something inappropriate, insulting, or offensive,” the Canadian startup founder and CEO added.
Hopefully?! There’s no screening process?! As long as you have plenty of dogecoin you can put whatever the hell you want on that rabbit turd of a satellite, I guess. Seems a little irresponsible considering what humans are capable of.
A Different Kind of Future in Space
This is not the only space controversy from SpaceX or its founder Elon Musk. Starlink is a project that launched a massive constellation of satellites to create a low-cost global internet link. Astronomers are not happy about the continued pollution of the night sky. Though, from an infrastructure point of view, it’s actually not a bad idea. Of all the things to launch into space, a systematic, affordable way to provide internet to the masses is not one of the worst to come out of corporate America.
Streaming ads from a tiny space cube, however, doesn’t seem like it should be on a list of high priorities. Perhaps because of its small size and weight, CubeSat is able to sneak aboard SpaceX’s Falcon 9 like some kind of capitalist stowaway.
It could be that what ends up being streamed will be fun. Who knows? Perhaps even famed street artist Banksy could tag this CubeSat with his signature satirical commentary. Maybe we’ll even get a good Super Bowl ad out of it. Regardless of what is streamed, space ads are definitely happening.
SpaceX may be the figurative and literal vehicle for this project, but this space ad business is the idea child of Canadian-startup GEC. So, if you want to blame anyone for the birth of Capitalism! In! Space! Blame Canada.
OpenStudio – Business Management All-In-One
We all need a service that makes business easier, right? Managing your team, your finances, your documents, and your customers can be an arduous juggle. There are a few services out there that help businesses manage all of this. But have you heard of OpenStudio? No? Well, allow us to make a proper introduction.
OpenStudio helps you centralize all the applications and services you may need in order to run a business.
Some of the top features offered by OpenStudio are necessary in order to run a business but haven’t necessarily been rolled into one package. Things like IT Protocol/Document Management create a shared workspace to save your important documents for future consultation.
Or perhaps you may find the Permissions and Authorization Management feature useful. You can decide which permissions and applications every member can access.
OpenStudio offers the following services:
- Content Management
- Task Management
- Document Management
- File Sharing
There are other similar services, but none of them are as neatly packaged and formatted as OpenStudio. Running a business doesn’t have to be complicated. All you need should be at your fingertips. A custom environment to manage your team, your finance, your documents, and your customers? Sign us up.
Archbee Is Here To Centralize Your Company Data
If you could describe Archbee in two words they would be: “documentation specialist.”
Founded in 2018 with $1 million in funding. Archbee is a knowledge base platform for technical teams to create, structure, and share documentation internally and to customers.
The software provides a set of customized tools for software developers. This enables everyone in the business to organize key information and intelligence in a single hub. That’s a benefit of colleagues and customers, both present and future.
In an interview with Forbes, founder and CEO of Archbee, Dragos Bulugean stated:
“We are talking about the knowledge that makes your business what it is. Archbee is meant to be the one-stop-shop for the documentation needs of software companies.”
“Businesses are in a rush to create products, launch them faster, and be the first to market. An important part of creating a product is its catalog or index – in essence, the ‘how to’ guide.’”
“It is this often neglected task that Archbee is making it easier to create. It is not just a product manul but a central knowledge base and the true front of knowledge which is making an impact on commercial metrics – helping improve onboarding time for customers, reducing the number of support tickets and, importantly, making the products understood by users.”
“We’re focused on helping any company that builds software to create collaborative spaces which are accessible to all and easy to use.”
This long-awaited platform offers editing, document collaboration, Slack integration, file storage, and other related services. These features, in turn, enable engineers to disseminate real-time information about planning on their construction team.
When you have a software as innovative as Archbee, it frees time up for developers and engineers. That way they’re able to spend more time in “deep-work” mode and solve more challenging problems that require full attention.
In short, with Archbee, you can centralize all of your information in one place.
Meet The World With Memrise
All over the world, around 60-75% of people speak at least one language. People who speak more than one language report improved memory, problem-solving, critical-thinking skills, enhanced concentration, and more. So, if you speak more than one language, you essentially have an improved brain. If you want to join this crowd, Memrise may be the most effective option out there.
“One of the things that had kind of caught my attention was that psychology around how we learn languages.”
Ben Whatley, Co-Founder and CPO of Memrise, learned French the way most of us learn a second language. We’re given the rules of the language, the grammar, how to speak properly. But there’s a flaw in that approach.
“I would go to France and I couldn’t speak a word. I wanted to understand why that was.
“That was a light bulb moment.”
The way we’re taught language is from the left brain perspective as opposed to the right. The left brain involves analytics, reading, and writing. The right brain involves creativity. If you need a metaphor to help you out, the left brain is the uptight, brilliant nerd and the right brain is the hippie-dippie artist.
Whenever you’re learning a language, you may often hear that the best way to learn is to immerse yourself in it. If you’re learning Spanish, spend a month in Mexico City. If you’re learning Japanese, take a trip to Tokyo. And so on. The grammatical approach to learning language has its value, but it’s the colloquial experience that truly helps imprint
Whatley and fellow Oxford classmate, Ed Cooke, founded Memrise in 2010. Cooke, a Grand Master of Memory, had combined his skills with Whatley’s observations and ideas. They conceived of a new method of language learning. One more in line with immersion than grammar.
“We’ve been gradually and daringly evolving the product to bring more and more of the richness of real-world content into the course of our ongoing experience.”
“In 2016, we did a tour around Europe on a double-decker bus to collect a video dictionary of all the European languages.
“Tens of thousands of short videos of native speakers [speaking] in context.”
While other language learning apps like Duolingo or Babbel have computerized voices, Memrise has actual recorded voices.
“That kind of got baked into our core algorithm – namely naturalistic accents, idioms, phrases as they’re spoken in the real world, not sort of in the kind of academic sense, but a kind of multi-dimensional learning.” – Cooke
“Most everyone really wants when they’re learning a language is they’re learning it to connect with other people, to be able to read what other people mean and to be able to express themselves to other people.” – Whatley
Speaking Spanish to your teacher versus speaking to a coworker is notably different. Your teacher will have you say “poco” to mean “little” when your coworker will make fun of you for sounding too proper. Memrise would teach you that “poquito” is the casual way to say “little.”
Memrise is disrupting the academic dominance of language learning by focusing more on practice than technique. How many native English speakers do you know that speak perfectly grammatical English?
Let’s take “you all.” In the south, you’ll here “ya’ll.” But in Pittsburgh, you’ll hear “yinz.” Do you think ESL teachers are noting things like that? Probably not. Memrise, however, does focus on this more casual ways of speaking because they have a stronger understanding of how the human brain functions and how we communicate with one another.
One interesting feature you’ll find with Memrise but not any other language learning app are Zoom conversations. These are free rooms where you can hop in and speak, say, Spanish with other people. Instead of traveling to Mexico City to immerse yourself in the Spanish language, you can log into Zoom and speak it with other speakers.
“It’s live person to person – it’s not a lesson. It is just about trying to use whatever language skills you’ve got in your in your bag. Just try and get it out there and use it, because that’s what happens when you are actually in a country.” – Whatley
“The aspiration is to make it as fun as being in the country.” – Cooke
It’s never too late to learn a language. The pleasure of learning and speaking a new language is immeasurably rewarding. As Memrise says on their site, “learn and language and meet the word.”