Business
Digital Marketing Funnel: How to Get More Sales
Published
3 years agoon

No matter how good your website or products are if you’re not mapping out the customer journey, your company assets are futile. That’s why creating a digital marketing funnel is imperative to encourage customers to become advocates of your brand.
In social media, you can create a funnel to increase visibility and finally bring in more traffic to your site or make shoppers loyal followers of your brand. A social media funnel consists of five stages that describe the customer journey.
These stages are:
- Awareness
- Evaluation
- Acquisition
- Engagement
- Advocacy
Here’s what each stage means and some examples of how you ace every stage so customers end up on the last step — advocacy.
The Digital Marketing Funnel
Awareness
Awareness is the first stage of the social media or digital marketing funnel, where potential leads become aware of your brand. These leads find other supporting information about your brand, like benefits, usage, and history.
The primary goal of the “Awareness” stage is to focus on the customers’ pain points. You must create content discussing your potential leads’ personal or professional challenges.
You can share testimonials about your brand or post reviews and blog posts via Facebook. You can also work with influencers to gain more visibility at this stage.
Evaluation

At this stage, potential leads research more about your brand because they see the potential. Your brand will have a competitive advantage among your competitors, and leads are now considering using your products or services over others.
They hunt for more details and want to ensure that your product or service will enhance their life or improve their business. One essential factor that leads consider at this stage is your upper hand over your competitors. What makes your brand unique? What benefits does your brand offer? What is your competitive advantage?
This is where you can showcase your product or service by creating tutorials and how-to videos. Highlight the product’s features and benefits in your demos.
Acquisition
Now we’ve come to the fun part — the sale! This is when potential leads take action from your posted content or ad. The third stage will slide easily if you successfully create the first two stages.
While your goal is to make leads purchase at this point, you must also lead them further down the funnel. One of the ways you can rock this stage is to offer limited-time coupons, free eBooks or guides, or big discounts.
Engagement

After the customer makes a purchase or grabs any offer you provide, you must foster the relationship. You want customers to engage with you perennially.
This is where many brands fail and drastically suffer the consequences. It’s easier to retain customers than to get new ones. Also, having repeat customers means it’s easier for you to re-market your product or service to increase revenue.
One way to boost engagement is by creating user-generated campaigns (UGC). Your followers can share your posts and increase visibility. You may also do live sessions on Instagram or provide custom offers for regular customers.
Advocacy
The last stage is where you want your customers to end up. You want them to become brand advocates who recommend your products or services to others. When you achieve this, loyal customers will likely share your posts on their social media channels.
Consider your customers your most robust assets in promoting your brand. Of course, providing incentives for costumes is also crucial in encouraging them to recommend your brand.
Wrap Up
Social media funnels are essential in transforming leads into customers and making them advocates of your brand. Once you get loyal followers, you’ll have a marketing advantage as they will undeniably help promote your brand to their circle.
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Business
What’s the Best Graphic Design Service for Education & eLearning?
Published
46 minutes agoon
November 13, 2025
TLDR: Best unlimited graphic design services for education and eLearning: ideal for quick turnaround, high-quality designs, and affordable pricing.
84% of communication is visual. Thus, for a world of education and eLearning, graphic design is imperative in the creation of projects for students and complex concepts. From interactive course materials to compelling marketing, strong visuals drive success. But finding a reliable, affordable design partner is tough.
Thus, it’s hard to come by a reputable service that can provide all your needs at a reasonable cost when it comes to project designs, turnaround expectations, anticipated quality and budgetary allowances.
But never fear! We’ve vetted what’s best for you!
1. Penji

If you’re looking for the best for education and eLearning purposes, Penji has the best overall value as quality, turnaround time and offers have placed it at a reasonable flat fee monthly.
Penji is an unlimited graphic design service that works as you would expect – unlimited – which means that for a flat fee monthly, you’ll have access to your very own team of designers.
Features:
- A Well-Qualified Team of Designers: Whether you need e-learning interactive designs to course visuals (infographics, presentations) Penji’s graphic designers make everything visually appealing to an academic audience.
- Turnaround: Average turnaround is about 24-48 hours so you can keep churning out material for course creation or marketing.
- Unlimited Revisions: As many times as needed to get your requested project right.
- Accessibility and Submission Portal: Penji comes with a site that’s fairly user-friendly for ease of access in submissions, critiques and conversations.
2. Kimp

If you need an unlimited source and don’t mind one that’s second best, Kimp boasts graphics and even video. Consider this option with caution – some reviews do mention turnover can vary and this wouldn’t be the best reliable option if you’re on a time crunch for every project.
Features:
- Wide Range of Services: Kimp provides both graphic design and video services, offering a versatile creative solution.
- Dedicated Designers: You’ll work with a group as your designated team so you get to know your specific creators.
- Easier Feedback Opportunities: Feedback can be given on the Kimp site for creations with visual access as to what you want changed.
3. Design Pickle

Design Pickle was one of the first unlimited graphic design services to go for an unlimited design game. This is helpful if you need custom illustrations or a presentation created for a polished look in any educated (or business) endeavor – higher tier subscriptions go with probability – but in all other worlds, it has more value than other sites when stacked against one another.
- Unlimited revisions to get the exact illustrations or graphics needed for presentations or other projects.
- Quick turnaround times to keep on schedule with 48 hour returns.
- Global Design Team: Boasts a diverse team of professional designers, offering expertise across multiple industries to match various client needs.
4. ManyPixels

ManyPixels is another reputable source that has unlimited graphic designs services but assignment transparency which means you’ll have one assigned designer to you, but they’re a bit more transparent with regards to who may (or not) be able to help you but will get back to you with good timing.
- One Dedicated Designer: ManyPixels is a company that does not have unlimited designs, however you’ll have one assigned who will know your needs better than most.
- Good Turnaround Time: Generally they’ll turn around assignments within 1-2 days after submission regardless of simplicity/complexity.
- Reliable Designs: Good for marketing or simple visuals/templates you’d want to use for educational continuity but they may not give as specialized feedback as you’d think.
Cover Image Credit: Photo by Fox on Pexels
Business
What are the Best Graphic Design Services for Fashion Brands?
Published
1 day agoon
November 11, 2025
For many businesses, graphic design means conversions, credibility, and brand recall. So, if you’re in the fashion industry, you also need to have significant visual assets if growth is your priority. If you need help finding the best graphic design service for your fashion brand, we made a list of the top five:
Penji

An on-demand graphic design platform, Penji offers unlimited graphic design services for fixed monthly fees. This allows you to send as many requests for lookbooks, catalogs, packaging designs, and many other marketing materials for less. Its team of top-notch designers assures you of consistent and high-quality work worthy of your fashion business.
Kimp

Built to support the creative needs of many businesses, including fashion, Kimp is another platform that offers unlimited design requests. It can craft product mockups, campaign visuals, packaging designs, and social media graphics, among others. It also provides video editing services, making it ideal for fashion companies that run reels, seasonal promos, or behind-the-scenes edits.
Designity

Combining agency-level creative direction with flexible access to US designers, Designity suits fashion brands that need polish, strategy, and scalability. They can provide you with social media graphics, online ads, label designs, logo and branding, and magazine layouts, among other key services.
Flocksy

If your business needs video editing, copywriting, and voice-over services, then Flocksy is the best graphic design service for your fashion brand. In addition, it also offers custom illustrations, packaging design, infographics, and many other design services. It operates on a flat-rate pricing model, making it a more cost-effective option than hiring freelancers or working with expensive agencies.
Reel Unlimited

With its predictable pricing and wide array of graphic design services, Reel Unlimited is an excellent design solution for fashion brands. Like many on this list, it offers unlimited design requests and fast turnaround times, making it the ideal option for those with tight schedules and limited budgets.
Business
What’s the Best Graphic Design Service for Tech Companies?
Published
6 days agoon
November 7, 2025
TLDR: For most tech companies, Penji is the best graphic design subscription service. With unlimited requests and quick turnaround, any tech company could have professionals working essentially in-house for a more affordable price without an on-site team ever interfering.
A tech firm needs a redesign of their website – and quick! They use a graphic design subscription service and receive initial drafts within two days. The fully new site within two weeks impresses their investors. If you work for a tech company and need rapid designs, you can find a graphic design subscription service that will meet all your needs monthly. We’ve found the best options for you.
#1 Penji

Penji is an unlimited graphic design subscription that acts as your design department on demand. For flat monthly fees, you’ll receive a wide variety of design projects.
Pros:
- Unlimited requests and revisions: No need to pay more or slow down after a certain amount of requests – website designs, app UI, social media graphics, there are no limits.
- 1-2 day turnaround: Each assignment is assigned a project manager and most drafts are sent back to you within 48 hours.
- Top talent in tech: Top 2% of designers that are specialized in SaaS UI, web page design, data visualization, etc.
- Vast array of designs. Logos, landing pages, infographics, email creatives, ad banners, etc.
Cons:
- As it’s a monthly subscription, it’s not good for one-off projects.
- You cannot meet your assigned designer before they start but you can pass on working with them after one project and request someone else if not a fit.
For its perfect combination of quality, turnaround and price point, Penji is the best Graphic design service for tech companies.
#2 Designity

Designity is another strong subscription service. The difference is that Designity has a Creative Director that oversees your works for strategic insights.
Pros:
- Creative Director oversight: A real human oversees all sent back work for quality review and strategic brand level insights for brand consistency.
- Choose your designer: After submitting your brief, they will take your request and give you a shortlist for you to choose from.
- Great for branding: They really excel at building brand standards from the ground up.
Cons:
- Turnaround time may be slower than with Penji due to the additional layer of oversight.
- Higher pricing usually.
#3 Superside

Superside is amazing because it’s made for enterprise companies. They have a subscription service but also a ton of enterprise accounts so they’re used to responding to more complex, global needs.
Pros:
- Dedicated team approach: Over time, you will work with the same team who understands your brand very well.
- Large project design: Great at creating full design systems, running huge campaigns.
- Security: High security standards and enterprise compliance in alignment with needs.
Cons:
- Most expensive option; ticket starting price is high.
- Not as agile for smaller asks; better for large-scale planned projects.
#4 ManyPixels

ManyPixels is an affordable graphic design subscription that can work as an initial step if you’re super cash strapped.
Pros:
- Price: One of the cheapest graphic design subscriptions out there.
- Simple to use: Easy to submit basic requests.
- Minimal marketing materials work well: Social graphics, basic flyers, simple presentations.
Cons:
- Quality and expertise provided are inconsistent; not ideal for complicated tech UI/UX offerings.
- ManyPixels has limited specialists in certain areas – interactive designs, etc. – but not specialized feedback.
Credit for cover image: Tranmautritam on pexels

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