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A Day In The Life Of A New York City Super-Connector

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Jared Kleinert
Ever wondered what it is like to meet your favorite social media superstars or interview your favorite startup founders? What if you could meet almost anyone you wanted and spend hours learning about their ideas, business-building strategies, and life stories?
We caught up with entrepreneur, TED speaker, and award-winning author Jared Kleinert last year as he was interviewing contributors for his new book 3 Billion Under 30 and asked him to document “a day in the life” in order to learn firsthand how he’s been able to become USA Today’s “Most Connected Millennial” and “The Most Connected ‘Kid’ You Don’t Know (But Probably Should)” according to Inc. We see our favorite personalities on YouTube or Instagram, or obsess over new startups and try to meet them for coffee, but to no avail. Sure, it would be cool to get a selfie with these people or include them in your snap story, but what if you could make friends and do business with them? Jared has, and by following him, we can learn to do the same ourselves. [Enter Jared KleinertAt 10 a.m., I walk up to the Hyatt on 45th street and meet Jason Liebman, of the producers of my new web series, Stories From The 3 Billion Under 30 (whose co-producer is Roberto Blake, a well-known creative entrepreneur and social media influencer). We are here to interview Furious Pete, a YouTuber who has over 5 million subscribers as well as an entrepreneur, sponsored bodybuilder, competitive eater, world record holder in multiple categories, author, TV show host, and cancer survivor. We go up to the 20th floor and enter Pete’s hotel room, chatting with his fiance Melissa who is about to (bravely) take on Times Square in search of coffee while we record two interviews - one to include Pete in my next book and one to include him in the web show.The day hasn’t even started yet and I’m already humbled. After this, we have interviews with a VC-backed startup founder, co-founder of a non-profit impacting over 50,000 high school students across seven cities, one of the most connected individuals in the business world who runs an event series that is harder to get into than Harvard, the head of a media company with millions of social media followers and tens of millions of monthly unique views on their website each year, and dinner with a good friend and well-known Instagram influencer making over $50,000 monthly from her “side hustle”.Back to Furious Pete, we spend the next ninety minutes reflecting on his story - from overcoming anorexia when he was younger to his work, lifestyle, and even the German TV show he hosts despite only speaking English and coming from Polish descent. We laugh over my eggs-and-pancakes-themed socks and exchange a furious fist bump in between interviews. All it took to get access to this social media influencer was an introduction from a mutual friend and a ten minute phone call beforehand. Now, we were becoming friends in the moment and finding new ways to help one another. He even pulled out his camera as we walked out and caught footage for his vlogs, which as a stand-alone YouTube channel has over 500,000+ subscribers. I’m just happy I shaved this morning.In the subway back to my office in the Financial District, I send a 30 second video message to happiness researcher and Snapchat influencer Virginia Salas Kastilio, who I’ve already interviewed for the web series and chronicled for 3 Billion Under 30. We met at SXSW while wearing banana costumes and leading the world-record-breaking attempt for most dancing fruit in one place (or something like that). It’s her birthday today, and I make it a point to call people or send a personal message of admiration as much as possible in a world where everyone else resorts to impersonal posts on Facebook. I record and send the video right as we enter the Q train heading downtown and before I lose wi-fi for the next twenty minutes.Waiting on the 17th floor of Wework as we walk in is Layla Tabatabaie, lawyer-turned-startup founder who is working on three completely different projects right now. She has her investor-backed startup BarterSugar which helps companies trade professional services with one another, TaleMonster, which is still in beta and aims to assist content creators in sharing works of fiction with readers who can “choose their own adventure” and change what they read in real time based on different jump-off points in the story, and Drinking Press which is a podcast covering history and culture through different drinks of choice (so far, they’ve recorded episodes while drinking whiskey, picklebacks, and Soju, a Korean spirit which is currently one of the most popular drinks in the world).
kleinert jared

photo by Liebs Media

We need to be finished with our interview at 1 p.m. in order to travel back uptown to interview Kanya Balakrishna, the co-founder of The Future Project who was introduced to me by a professor and researcher at the University of Pennsylvania. He, like global bestselling author Tony Wagner, Sir Ken Robinson, Cleveland Cavs owner and billionaire Dan Gilbert, Alicia Keys, Deepak Chopra, and others support this nonprofit, which works with over 50,000 students in schools nationwide to help them identify projects they can work on to help them see a brighter future, and so I’m really excited to interview her both for the book and for the web series we’ve been shooting all day (we record episodes in batches, typically each Thursday).We wrap up, share big hugs with Layla, and grab protein bars from the market downstairs. Considering my newest marketing consulting client is Ample, a 500 Startups company that raised $70,000 on Indiegogo in its first two day and went on to raise over $367,000 in one month for its “meal-in-a-bottle” solution to help people gain optimal nutrition in a rush, I’m already feeling guilty, but alas, the show must go on and we are otherwise going to be late for yet another subway ride. About a half hour later, we walk into The Future Project offices. Apparently, yesterday was Kanya’s birthday, and so there are signs and pictures of her all over the office with words of admiration from her team and program alum. We’re a few minutes late, and squeezed in a 3:30 p.m. meeting after this, so we only have about forty-five minutes to do two interviews and learn how The Future Project has corralled so much support in such little time.As we head down the elevator, I check my email to see that New York Times bestselling author Dave Kerpen has just published an article about me saying that I’m “The Most Connected Kid You Don’t Know Yet (But Probably Should)” and sharing my “5 Strategies For Quickly Building An Influential Network”, which are the reasons to why I’ve been running around the city meeting all these incredible people today.I quickly post the article to Facebook, shout out all the mentors and friends I mentioned in the interview, and retweet some of the comments readers have already shared online. Apparently, my next interviewee Jayson Gaignard has already seen the post and commented on my Facebook status, so the pressure is on!
kleinert jared

photo by Liebs Media

We enter another hotel near where we had our first interview this morning (why is everyone staying near Times Square?) and see Jayson in the fourth floor lobby. Jayson Gaignard is the founder of Mastermind Talks, one of the most exclusive events each year that hosts thought leaders like Tim Ferriss, Dave Asprey, Gary Vaynerchuk, Lewis Howes, Marie Forleo, and is harder to get into than Harvard with a less than 1% acceptance rate for the thousands of entrepreneurs attempting to get into Jayson’s events.Much to my surprise, I learn that Jayson is still only 30 (turning 31 next week) and so I offer to include him in my next book, prompting us to dive into two interviews and spend the next hour-plus chatting about how to build super-powered networks. I’m geeking out and am again humbled - Jayson is where I want to be in a decade, running a seven-figure business with a network that influences millions in industries ranging from tech to internet marketing and publishing. This article may as well be a day in his life, but I digress.We are running over our hour time allotment because we are having fun and sharing so much practical advice with our eventual audiences, and he has a meeting with none other than investor and author James Altucher right after we wrap up.Ten minutes later, I’m meeting James for the first time (I’ve been a big fan of his work for over a year, and even gave his book Choose Yourself to my mom) and giving my goodbyes to Jayson, a new friend, book contributor, and web show interviewee all wrapped into one.
kleinert jared

photo by Liebs Media

5:30 pm is when I finally stumble into my office again. The crowd has cleared on this Thursday night and I’m left relatively alone to choose a conference room in which to set up for my next interview, which isn’t until 8:00 pm and is over Skype.In the meantime I reach out to potential contributors for 3 Billion Under 30, the follow-up to my first book 2 Billion Under 20 which was voted the #1 Entrepreneurship Book of 2015. So far, everyone from entrepreneurs running 7, 8, and 9 figure businesses to pro athletes, Guinness World Record holders, venture capitalists, industry-leading designers, corporate intrapreneurs, and others have sent me their stories so I can share them with the world and encourage our generation to act on their passions in life and unite in solving the world’s most pressing problems. Zappos CEO Tony Hsieh called my last book, “a challenge to young people across the globe,” and I’m increasingly getting more excited about 3 Billion Under 30 because it is shaping up to be the blueprint to accepting such a challenge.Soon 8:00 p.m. rolls around and Joel Brown from Addicted2Success.com hops on the line. In a few short years, Joel has grown his media company to social media accounts that collectively have millions of followers and an annual unique visitor count of over 50 million. I used to write for his outlet, and now get to hear his most recent story to be shared in my book about struggling with TSA to re-enter the country after temporarily leaving the U.S. to head to Mexico for a friend’s bachelor party (he’s here on a six month visa from Australia). I’m glued to the screen as he shares the experience and how we was kept in a deportation chamber for twelve hours because the officers didn’t understand how he makes money online.40 minutes we wrap up, wave goodbye via video chat, and I walk out to the shared area in our office to see Alex Wolf, a good friend, Instagram influencer, and entrepreneur who is here to grab dinner with me on Stone Street, the famous restaurant strip near Wall Street that fortunately happens to be right behind the building. Alex has grown various Instagram accounts totalling over 260,000 followers and has a business generating over $30,000 monthly that she doesn’t even run anymore (she has since hired a CEO to run the brand BossBabe she became famous for in order to grow a stronger personal brand). Earlier this week she was named one of Fast Company’s “Most Creative People” in business, and so just as I have been all day, I’m just happy to be here. We wrap up at around 10:30 pm and I head back to my office to send out my free daily “Millennial To Watch” newsletter (where I cover impressive peers of mine from all different backgrounds and industries) before heading back to Brooklyn and calling it a night.Not every day of mine ends up like this, but I’ve set up projects like 2 Billion Under 20 and 3 Billion Under 30 that force me to meet interesting, exceptional talents given that all my work revolves around identifying, befriending, and connecting top-performing Millennials so I can help educate companies about how to best engage our generations and educate the public about why young people hold more power today than ever before.I share this not to impress you, but to impress upon you that you too can create these connections and build a network that wants you to be successful and values your unique input. If I can build a 100% self-made network like this in less than five years, imagine what you can do if you take the time to develop a career around providing others with as much exposure, support, and rewards for their work as possible.Help others by bringing awareness to their work and the stories they have to share, and they will certainly help you in return.
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Business

How To Successful Deal With Stress Like A CEO

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White man with plaid shirt sitting stressed out by ocean
You've encountered stress countless times. And everyone has their own way of dealing with stress. Whether it's taking a quick walk, drinking some water, or reading, knowing how to deal with stress effectively is essential to both your personal and professional life. Stress is a natural part of existence and knowing how to deal with it effectively will be the difference between success and failure. Here are some effective stress management techniques used by some of the most successful people in the world.

Taking A Walk

Man walking in a fieldDespite its simplicity, taking a walk does several things for you. First, it removes you from the environment or situation that's causing the stress. And by removing you and taking you as far away as possible from the source of stress, you're much more likely to be able to think more clearly. Taking a walk also has the added benefit of promoting more blood flow to your brain. Your legs are powerful pumps that help circulate more blood throughout your body. And taking a stroll outside also gives you a nice breath of fresh air. All these factors combine to give you an edge in thinking more clearly and then deciding what to do with the situation.

Take A Nap

Beautiful white woman sleeping on bedOr get a good night sleep. Your ability to think clearly can be inhibited if you're not well rested. Taking a quick nap or attempting to get a good night sleep will help reduce tension and allow you to wake up with renewed energy to tackle the problem at hand. Taking a nap or getting some sleep is also effective at removing you emotionally from the problem. Constantly dwelling on the source of stress might not yield any immediate answers. However, waking up from a good nap may give you some newfound perspectives on the situation.

Writing Things Down

Person writing using pen and paperSometimes the thoughts in our head aren't as clear as we'd like them to be. Sitting down and writing down what's stressing us out and clearly detailing the event/incident can often give us insights into the situation. Writing things down also helps to calm us down if the stress is high and caused anxiety. The simple act of writing and keeping the notes also helps us recall past events that are similar to this one. And you can look back at some previous notes you've written to see if there are similarities and draw conclusions.

Do Something Nice For Someone

Asian woman holding up red heart cutoutAs odd as it sounds, the more we think to ourselves and about ourselves the more likely we are to obsess over our own stress. Sometimes we forget that we're all in this together and that everyone also goes through stress - just like us. By doing something nice for someone else, it removes us from our current self and allows us to empathize and think about another human being. It's a simple act of kindness that helps someone else and at the same time, buys us a bit of good karma. Helping another individual also helps release dopamine, a chemical that helps us feel good about yourself. And sometimes we just need a bit of boost to give us the confidence to go back and face the situation at hand.

Ask For Advice From A Colleague

Man and Woman sitting outside talkingTalking to someone can certainly help. But you don't want to come off as venting or complaining about your life. It's better to consider carefully who you're going to reach out to and frame the conversation as getting advice on a situation, rather than needing to vent. Because when you're venting or releasing steam, the other party is less likely to add value to the conversation, since you're not looking for anything other than someone to vent to. When reframed as getting advice, you're giving someone the permission and space to review your situation, ask productive questions, pick at the problem, and hopefully help you see the problem from a new perspective that you didn't see before.
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5 Things You Need To Know About Millennials

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Millennials (aka: Generation Y) are an interesting breed.  We've experienced quite a drastic change within our lifetime and the way we communicate with one another is very different than the generation before us.  Unfortunately we're not that easily understood and people tend to categorize us without knowing all the facts.  Below are 7 things you MUST know about millennials before you begin to make judgement.

It's harder for us to get a job

Contrary to what others may think, our generation aren't fortunate enough to get a job with just our high school degree.  For most of us, a Bachelors is barely enough to get accepted.  Our parents and grandparents had it much easier than we did in this department.  Demands for our education is increasing, our cost of living is higher, our student loans are piling higher than we'd like...and job opportunities are scarcer than before.

We're not buying Houses

We're considering many other alternatives as most of us still prefer to be in the cities where our job opportunities are highest.  And unfortunately that also comes with a very high rent, so we prefer to room with others to save on living expenses.  And we're also marrying much later as well, so the need to have our own american dream house doesn't need to be realize so early.

We're not driving anymore

Again...back to the whole idea of cost of living rising.  It cost on average anywhere from $500-$800 a month to own a car in most cities, and that's not even including the cost of parking and tickets you're likely to rack up.  With Uber and Lyft in most major cities nowadays, we're looking at other alternatives to driving.

Not all of us are Entrepreneurs

Yes...it's true.  With the boom of entrepreneurs in the recent years, it's easy to assume that most millennials are following similar footsteps as Zuckerberg and Jobs.  The truth is, although the idea of running your own startup is very appealing, most of us are actually straight up trying to create a profitable company.  We're still for the same dream, except without the early-stage hustling and grinding.

We want to work for a cause

The work we do does define us, and as Millennials we're NOT okay with settling for a meaningless job that simply pays the bill.  The job doesn't have to be high paying, as long as the work we do is meaningful and we are apart of something that's making waves. 
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Business

How to Ask For a Favor

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how to ask for a favor
Do you know how to ask for a favor? Asking for a favor might be hard especially if you’re the independent type. Like it or not, we need to ask favors now and then if we want to succeed. Favors have varying degrees from the very easy: "please come to the conference call tomorrow" to the onerous "please introduce me to your contact at Apple". Lucky for you, people like doing favors. Studies show that people comply with requests to avoid awkwardness and it also suggests that favors are less of a burden than we think.But regardless of studies, asking for favors can still feel strange. Therefore being deliberate in the way you ask a favor can make a big difference in the outcome. When asking for a favor, remember the following:
  • Set the stage: "I need to ask a favor"
  • Provide reason
  • Provide means of escape
The phrase, "I need to ask a favor" is a very powerful verbal contract. It also implies reciprocity. If you help me now, you can ask a favor from me in the future. This two way relationship of give and take acknowledges that the favor is not totally one-sided. But aside from this, it also makes the other switch gears into receiving mode. This will give your friend time to have an "uh-oh" or "happy to do so" moment. Consider these:"Friend, can you cover my shift tonight? I'm not going to make it due to an emergency" or"Friend, I have a favor to ask. Is it possible for you to cover my shift tonight? I have an emergency".In the first scenario, the friend is off guard and might feel that he has to do the favor. In the second scenario, setting up the stage to ask the favor gives your friend a second or two to decline or accept the favor.

The Reason

According to Robert Cialdini's book, Influence; giving a reason to your favor increases the chances of a positive response. If you know how to ask for a favor be sure you're providing a reason makes people react positively even if the reason is makes no sense to the request. People like to know that they are being asked something. If you're asking a millennial for a favor, consider reading this article  about 5 things you need to know about Millennials. It'll give some insights on what makes millennials tick.

The Escape Clause

When learning how to ask for a favor, it's good to keep in mind an Escape Clause. People are inherently good especially when they are asked to comply with a request. This is because giving is better than receiving. However, when you ask a favor your goal is two-fold: getting what you want and making the giver feel good about helping. The best way to do this is to provide and escape clause so that your friend can graciously decline in the event that they cannot do you the favor. Remember you are giving them the choice to comply. You are not commanding them.

Good Escape Clauses Include:

  • "I understand if you can't help. But I thought I'd ask".
  • "I understand if you can't come because you're busy".
  • "I would like an introduction to your friend from Apple but I understand if it makes you uncomfortable".
Friends and colleagues cannot always come through when you ask them a favor due to a variety of reasons. However, you can always ask them favors with grace and gratitude so that you maximize your chances of getting what you want. Hopefully you will be able to pay back the favor once they ask something from you.
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