fbpx
Connect with us

Business

10 Examples of Successful Animated Marketing Videos: Inspiration for Your Next Business Campaign

Published

on

laptop

Successful business owners attribute their growth to effective marketing campaigns. With the rise of digital media and social platforms, animated marketing videos have become an increasingly popular and effective tool for engaging audiences and promoting brands. Read on as we explore the power of animated marketing videos together and take your marketing efforts to the next level.

1. Google Voice

video screenshot

One of the biggest reasons animated marketing videos are popular is their ability to complex ideas and concepts. In Google Voice’s promotional video, animation was used to explain the idea of a cloud-based communication platform in a simple, straightforward way. It broke down the technology and infrastructure behind Google Voice, making it easy for viewers to understand how the service can improve communication.

The video was effective in helping viewers understand the benefits of a cloud-based communication platform in a way that is engaging and easy to understand.

2. Amazon One

video screenshot

The 1-minute animated video promoting Amazon One showcases the innovative payment system in a concise and visually appealing way. With vibrant colors and a great storyline, the video demonstrates how customers can use their unique palm signature to pay for purchases without needing cash or cards. 

The animation style is aesthetically pleasing and effectively communicates the use case of Amazon One to its audience. This video is an excellent example of how animation can promote a product and simplify a complex concept in a visually engaging way.

3. RealtyNinja

video screenshot

For its new website, RealtyNinja released an animated marketing video to explain to prospects what services they offer. In a concise and visually engaging way, the video takes a less formal approach to showcase a relatable case study that illustrates what it’s like to use the service rather than just describing features and benefits.

This approach is effective, as studies show that homepage explainer videos can increase conversions by 300%. The video is an excellent example of how a well-executed explainer video can simplify a complex concept and increase audience engagement.

4. Starbucks

video screenshot

The “Why does Starbucks Blend Coffee?” campaign is an introspective and innovative approach to explaining how Starbucks’ coffee blend works and how they have developed new flavors through blending experimentation. The video takes a simplistic 2D animation style with a fantastic voice actor explaining the campaign’s purpose. 

This video is an excellent example of how a well-executed 2D animated marketing video can be unique and engaging for the audience. Using an idea-centric approach and simple animation style, Starbucks effectively communicates the message of its coffee blending process to its audience.

5. Spotify

video screenshot

This marketing video from Spotify is an excellent example of how animation lends a playful, memorable touch to marketing videos, letting viewers know your business isn’t all business. As an audio streaming service, the video puts music front and center, accompanied by vibrant animations and their signature green color, bringing their visual signature to life. 

The use of animation in this video showcases the power of visually engaging content in promoting a brand and its products. It is a great example for businesses looking to create animated videos that effectively capture their brand identity and connect with their audience.

6. Samsung 

video screenshot

In 2022, Samsung released its animated explainer video for its mobile security platform Knox. The video is an excellent example of effectively showcasing a product feature through animation. It takes the audience on a journey across the use cases of the Knox app, with a well-narrated script that makes it engaging and informative. 

The use of 2D animation with a subtle color scheme adds to the overall aesthetic appeal of the video, making it a visually pleasing experience. The video’s quality and attention to detail compel viewers to watch it, making it a great example if you want to create animated videos that showcase your product features effectively.

7. Slack

video screenshot

This explainer video from Slack is an excellent example of how animation can effectively showcase how a platform streamlines team communication to make it more efficient. The video’s message is conveyed through clear and concise visuals highlighting the platform’s key features and benefits. It shows how it can seamlessly integrate with various tools and services, simplify communication, and enhance organizational efficiency.

The video’s style is simple and fast-paced yet engaging. It beautifully takes viewers on a journey through the magic of Slack, showcasing how it can make team communication more straightforward and effortless.

8. Razer Naga

video screenshot

A 3D animated masterpiece, the Razer Naga promotional video showcases stunning visuals and a captivating soundtrack to keep viewers spellbound. It effectively highlights all the key features of the mouse, providing a comprehensive understanding of its capabilities.

What’s impressive is that the quality and special effects used in this video are on par with those in a blockbuster movie. Interestingly, this video does not have any background voiceover, which is a rare and bold choice that further emphasizes the power of the visuals. This video is an exceptional example of how you can use animation to create an engaging and informative marketing video.

9. Intercom

video screenshot

A renowned business communication management tool, Intercom stands out in the crowded marketplace. Thanks to its product overview video, the brand has taken on an interactive journey that effectively showcases its unique selling propositions. 

To hook the audience right from the start, the video opens with a captivating 2D animation sequence. It then seamlessly transitions to basic animations, including screen recordings of the tool, to provide a clear and concise understanding of how the product works. Overall, this video is a great example of how a mix of animation styles can create an engaging and informative marketing video.

10. Microsoft

video screenshot

This animated marketing video from Microsoft effectively illustrates how their suite of apps can simplify everyday tasks and make work more efficient. The video takes viewers on a journey, highlighting common challenges people face in their daily lives and how Microsoft’s suite can solve them.

The animation style used in the video is 3D and features playful effects and a fun background score that keeps the audience engaged. Overall, it’s a great example of how animation can simplify complex ideas and make them more relatable to the audience.

Final Thoughts

These animated marketing videos showcase how animation can be a powerful tool for explaining complex ideas, promoting products or services, and engaging audiences. Whether highlighting the benefits of a business tool or showcasing a new product feature, animation can make the message more engaging, memorable, and effective.

Continue Reading
Click to comment

Leave a Reply

Your email address will not be published. Required fields are marked *

Business

10 Best AI Tools for Entrepreneurs 

Published

on

AI tools have evolved fast, and entrepreneurs now rely on them not just to automate tasks but to scale entire workflows. That said, it’s not surprising that many business owners are leveraging the power of cutting-edge technology. And this is where AI tools for entrepreneurs come in. Let’s look at what they are and a few examples you can check out.

1. Aomni Agent

AI Tools for Entrepreneurs 

Packed with powerful AI-driven features, Aomni Agent is a tool that can help you grow your company’s outbound pipeline by conducting research to give you new Ideal Customer Profiles (ICPs). With it, you no longer have to create account plans for each of your prospects, as the AI tool will do it for you. 

Aomni Agent engages with your customers, provides support, automates routine tasks, and gives you real-time insights and analytics, among many other features. To know its pricing and additional information, you need to contact them directly through their website.

2. Pictory

AI Tools for Entrepreneurs 

A video creation tool, Pictory, can help you create engaging and professional videos in minutes. It uses AI that automatically generates videos from your text, images, and audio. This means you get excellent results even without any video editing skills.

You can use Pictory to generate videos from your blog posts, articles, and other text. It can also edit existing videos and add images, music, or text. It offers a free trial and three plans with subscription fees that range from $23 to $119 per month.

3. Zeda.io 

Zeda.io has grown into a powerful AI-powered product operating system. With its 2.0 update, the platform now connects customer feedback, product strategy, roadmapping, and internal documentation into a single intelligent workspace.

Its AI engine analyzes thousands of customer inputs, from surveys to reviews to support tickets, to identify patterns, prioritize features, and suggest product improvements. What used to take days of manual synthesis now takes minutes. The updated version also includes AI-generated product briefs, automated roadmap updates, and integrations with popular tools like Slack, Notion, and HubSpot.

4. Slite Ask

AI Tools for Entrepreneurs 

Slite Ask is one of the most reliable AI knowledge-base assistants for teams. Instead of manually searching docs or old messages, entrepreneurs can simply “ask” a question and get an instant answer based on their workspace knowledge.

The AI scans company documents, policies, SOPs, and internal notes to deliver accurate responses without hallucinations. This makes onboarding smoother and speeds up decision-making, especially for remote or hybrid teams.

5. Credal.ai

AI Tools for Entrepreneurs 

Keep your data safe with an AI tool that’s perfect for entrepreneurs. Credal.ai is a software that provides a secure environment for AI applications to run and monitors them for any potential security threats. This helps you protect your business’s sensitive data from unauthorized users.

Credal.ai protects your data from leaks, malicious codes, and unauthorized access. It has a free plan but with limitations, so to get the most out of this AI tool, a Team or Enterprise plan is recommended. Pricing starts at $500 per month.

6. Webscraping.AI

AI Tools for Entrepreneurs 

Web scraping is the process of extracting data from a website, such as stock prices, product details, company contacts, and many more. If you want access to this information, you’ll need Webscraping.AI. It is easy to use and won’t require you to have any coding or technical skills. All you need to do is enter the website you want to scrape, and the tool will automatically get the data from the website.

Webscraping.AI can help business owners make better decisions by providing accurate data to identify new opportunities. It can also help them make better decisions for their strategies. Pricing for this AI tool for entrepreneurs ranges from $29 to $249 per month, with no hidden fees.

7. ValueProp.dev

AI Tools for Entrepreneurs 

A value proposition is a statement that tells your customers what your product or service is all about. This can be tricky, but worry no more, as ValueProp.dev is an AI tool for entrepreneurs created explicitly for this. It uses machine learning to analyze your customer data to generate unique value propositions for you.

ValueProp.dev can help you improve your business by generating value propositions that significantly increase customer acquisition, retention, and sales. It is free for up to three value propositions, but they also have premium plans for more options and features. Pricing starts at $29 per month.

8. Lovo.ai

AI Tools for Entrepreneurs 

A text-to-speech and text-to-video platform, Lovo.ai can help you create engaging and informative content for your content marketing strategies. It uses AI to generate realistic and human-loke voiceovers, videos, avatars, and others. You can extend your reach globally as this tool can do voiceovers and videos in more than 140 languages.

Lovo.ai can help you increase your engagement, improve your SEO rankings, and boost conversions. You can try their free plan to give you an idea of what the tool can do for you. But for more features, a paid plan that starts at $19 per month can provide more value.

9. Zigpoll 

AI Tools for Entrepreneurs 

Zigpoll remains a solid choice for collecting customer insights, but its capabilities have expanded over the past two years. Today, Zigpoll uses AI to generate survey questions, summarize responses, detect sentiment, and even segment customers automatically.

Entrepreneurs can embed polls on websites, email campaigns, or post-purchase pages, then let Zigpoll’s AI categorize feedback into actionable insights. This helps brands quickly spot trends, product issues, or opportunities for upselling.

10. Pitches.ai 

AI Tools for Entrepreneurs 

Are you looking to increase your business funding? Then creating the perfect pitch deck should be your priority. You can easily and quickly do this with Pitches.ai. It is an AI-powered tool for entrepreneurs to develop and refine pitch decks. 

Pitches.ai analyzes pitch decks and gives you feedback on their structure, persuasiveness, and clarity. This gives you a higher probability of success. It offers four premium plans with prices ranging between $95 to $1,195.

Conclusion

Artificial intelligence is slowly becoming popular among business owners. Thanks to their many advantages, it’s no surprise that many will be using the technology from now on. These AI tools for entrepreneurs are a great example, and you should check them out today.

Featured Image Credit: Photo by Anna Shvets from Pexels

Continue Reading

Business

What’s the Best Graphic Design Service for Education & eLearning?

Published

on

Graphic design for education

TLDR: Best unlimited graphic design services for education and eLearning: ideal for quick turnaround, high-quality designs, and affordable pricing.

84% of communication is visual. Thus, for a world of education and eLearning, graphic design is imperative in the creation of projects for students and complex concepts. From interactive course materials to compelling marketing, strong visuals drive success. But finding a reliable, affordable design partner is tough.

Thus, it’s hard to come by a reputable service that can provide all your needs at a reasonable cost when it comes to project designs, turnaround expectations, anticipated quality and budgetary allowances.

But never fear! We’ve vetted what’s best for you!

1. Penji

If you’re looking for the best for education and eLearning purposes, Penji has the best overall value as quality, turnaround time and offers have placed it at a reasonable flat fee monthly.

Penji is an unlimited graphic design service that works as you would expect – unlimited – which means that for a flat fee monthly, you’ll have access to your very own team of designers.

Features:

  • A Well-Qualified Team of Designers: Whether you need e-learning interactive designs to course visuals (infographics, presentations) Penji’s graphic designers make everything visually appealing to an academic audience.
  • Turnaround: Average turnaround is about 24-48 hours so you can keep churning out material for course creation or marketing.
  • Unlimited Revisions: As many times as needed to get your requested project right.
  • Accessibility and Submission Portal: Penji comes with a site that’s fairly user-friendly for ease of access in submissions, critiques and conversations.

2. Kimp

If you need an unlimited source and don’t mind one that’s second best, Kimp boasts graphics and even video. Consider this option with caution – some reviews do mention turnover can vary and this wouldn’t be the best reliable option if you’re on a time crunch for every project.

Features:

  • Wide Range of Services: Kimp provides both graphic design and video services, offering a versatile creative solution.
  • Dedicated Designers: You’ll work with a group as your designated team so you get to know your specific creators.
  • Easier Feedback Opportunities: Feedback can be given on the Kimp site for creations with visual access as to what you want changed.

3. Design Pickle

Design Pickle: unlimited graphic design services

Design Pickle was one of the first unlimited graphic design services to go for an unlimited design game. This is helpful if you need custom illustrations or a presentation created for a polished look in any educated (or business) endeavor – higher tier subscriptions go with probability – but in all other worlds, it has more value than other sites when stacked against one another.

  • Unlimited revisions to get the exact illustrations or graphics needed for presentations or other projects.
  • Quick turnaround times to keep on schedule with 48 hour returns.
  • Global Design Team: Boasts a diverse team of professional designers, offering expertise across multiple industries to match various client needs.

4. ManyPixels

Many Pixels: unlimited graphic design services

ManyPixels is another reputable source that has unlimited graphic designs services but assignment transparency which means you’ll have one assigned designer to you, but they’re a bit more transparent with regards to who may (or not) be able to help you but will get back to you with good timing. 

  • One Dedicated Designer: ManyPixels is a company that does not have unlimited designs, however you’ll have one assigned who will know your needs better than most.
  • Good Turnaround Time: Generally they’ll turn around assignments within 1-2 days after submission regardless of simplicity/complexity.
  • Reliable Designs: Good for marketing or simple visuals/templates you’d want to use for educational continuity but they may not give as specialized feedback as you’d think.

Cover Image Credit: Photo by Fox on Pexels

Continue Reading

Business

What are the Best Graphic Design Services for Fashion Brands?

Published

on

best graphic design service for fashion brands

For many businesses, graphic design means conversions, credibility, and brand recall. So, if you’re in the fashion industry, you also need to have significant visual assets if growth is your priority. If you need help finding the best graphic design service for your fashion brand, we made a list of the top five:

Penji

Best Graphic Design Service for Fashion Brands

An on-demand graphic design platform, Penji offers unlimited graphic design services for fixed monthly fees. This allows you to send as many requests for lookbooks, catalogs, packaging designs, and many other marketing materials for less. Its team of top-notch designers assures you of consistent and high-quality work worthy of your fashion business.

Kimp

Best Graphic Design Service for Fashion Brands

Built to support the creative needs of many businesses, including fashion, Kimp is another platform that offers unlimited design requests. It can craft product mockups, campaign visuals, packaging designs, and social media graphics, among others. It also provides video editing services, making it ideal for fashion companies that run reels, seasonal promos, or behind-the-scenes edits.

Designity

Best Graphic Design Service for Fashion Brands

Combining agency-level creative direction with flexible access to US designers, Designity suits fashion brands that need polish, strategy, and scalability. They can provide you with social media graphics, online ads, label designs, logo and branding, and magazine layouts, among other key services.

Flocksy

Best Graphic Design Service for Fashion Brands

If your business needs video editing, copywriting, and voice-over services, then Flocksy is the best graphic design service for your fashion brand. In addition, it also offers custom illustrations, packaging design, infographics, and many other design services. It operates on a flat-rate pricing model, making it a more cost-effective option than hiring freelancers or working with expensive agencies.

Reel Unlimited

Best Graphic Design Service for Fashion Brands

With its predictable pricing and wide array of graphic design services, Reel Unlimited is an excellent design solution for fashion brands. Like many on this list, it offers unlimited design requests and fast turnaround times, making it the ideal option for those with tight schedules and limited budgets.

Continue Reading

Trending