Business
5 Hottest Trends in Social Commerce Industry
Most businesses have taken ecommerce to social media platforms to broaden the brand audience and customer research. Social commerce is predicted to account for 5.2% of all ecommerce transactions by 2025. In addition, Deloitte estimates that social commerce will reach $1 trillion in 2023 and continuously grow as social media platforms develop more sophisticated shopping features. But what is social commerce, and what are the latest trends in the social commerce industry? Below are the meaning of social commerce and the trends and opportunities that modern businesses can take advantage of.
What is Social Commerce?
Social commerce uses social media channels like Facebook and Instagram for marketing and selling products and services. The selling model allows customers complete purchases without leaving social media platforms. Shoppers use social commerce to discover brands, search for products, and purchase items. Sometimes, they also rely on social media to interact with a brand’s customer support specialist.
Social commerce offers a more convenient and interactive shopping experience, making it the main reason behind its increasing popularity today. Currently, these social media apps have built-in transaction social commerce features:
- TikTok
What are the Latest Trends in the Social Commerce Industry?
There’s no time like now that businesses benefit from social commerce trends and integrate them into your strategy. The perfect timing is now! Don’t wait before consumers get flooded with options and look for other places to buy the things they need. Here are the five critical trends worth considering:
1. Leveraging Live Shopping
This involves live-streaming products or services and allowing viewers to make purchases directly through the platform. Live streaming lets brands showcase their products or services while connecting with their customers one-on-one. Live shopping is common on Facebook. This trend is popular in China and is also starting to catch on in other regions.
2. Proliferation of Social Media Marketplaces
Social media platforms have introduced features that allow businesses to create storefronts within their channels. This will enable consumers to shop directly from the social media environment without leaving the app. Generally, individuals and companies can set up online profiles and post listings of the items or services they wish to offer. Buyers can browse through these listings, search for specific products or services, and contact sellers directly through the platform.
Several social media marketplaces offer integrated payment and shipping options. Likewise, they often provide features such as user ratings and reviews and customer support to help ensure that transactions are safe and satisfactory for both parties.
3. Social Influencer Marketing
Social media influencers play a valuable role in the social commerce industry by promoting products to their followers. Many brands are partnering with influencers to increase awareness and drive sales. Influencers with a large following strongly influence their followers’ purchasing decisions. The process of social influencer marketing involves the following steps:
- Identify relevant influencers: Initially, brands identify influencers whose content and audience align with their target market. This step can involve researching popular influencers in a specific industry or using influencer marketing platforms to find prospective partners.
- Develop a partnership: Once an influencer has been identified, brands will contact them to propose a collaboration.
- Collaborate on content: To ensure that the partnership is successful, brands and influencers will often collaborate on the content that will be shared. The brand provides the influencer with branding guidelines or, sometimes, gives them the freedom to create their own content.
- Share content: The influencer will share it with their followers through posts, stories, videos, or other forms of content.
- Monitor and measure results: Lastly, brands monitor the campaign’s performance to evaluate its success. They use engagement metrics such as likes, comments, and shares and monitor sales and other conversion metrics.
4. Integration of Social Commerce Analytics
Social commerce analytics is crucial for businesses that want to leverage social media platforms to increase their sales and revenue. The importance of this trend lies in its ability to provide businesses with insights into their social media performance. Companies can better understand their audience by analyzing social media metrics. These metrics include likes, shares, comments, and click-through rates (CTRs).
For businesses, the analytics information is valuable input for marketing campaigns and improves the effectiveness of their social commerce strategy.
5. Availability of AI-powered Chatbots
AI-powered chatbots can be a valuable tool for businesses looking to enhance their social commerce strategy. Here’s how companies can use AI-powered chatbots in social commerce:
- Chatbots can increase customer engagement by providing real-time responses to queries.
- Chatbots can provide 24/7 customer support, especially for businesses that operate in varying time zones or with branches in different countries.
- AI chatbots can help businesses to personalize their interactions with customers by analyzing their preferences and interactions.
- Chatbots can handle a large volume of customer inquiries simultaneously. This can reduce costs and improve response time.
- And lastly, chatbots can collect valuable data on customer interactions. These data can be analyzed to gain insights into customer behavior and preferences. As a result, it can improve marketing strategies and new product offerings.
Conclusion
As we move towards a more social-focused technology, every facet of commerce will be discovered. More businesses recognize the benefits of social media marketing. That said, we can expect continued innovation and investment in this area. As a business owner, ensure to stay on the right track and capitalize on these trends likely to thrive in the years ahead.
Now that you have learned the latest trends in the social commerce industry, you may start planning what platform to use to enhance your social marketing strategy. Invest time, money, and effort toward integrating transactional social commerce into your plan. The rewards could be remarkable! So, now is the perfect time to explore new opportunities and their potential benefits for your business and customers.
Graphic design subscription services like No Limit Creatives are popular among small businesses to get quick and quality designs. If you’re looking for No Limit Creatives alternatives, there is a chance that you found No Limit Creatives is not a good fit for your graphic needs. This is understandable! Perhaps the designs weren’t up to par, the turnaround was too slow or the customer support just wasn’t there.
The good news is that there are alternatives to design services that communicate better, are more flexible, and provide designs that feel more like your own brand. Therefore, here’s a list of the best alternatives to No Limit Creatives.
Penji — Best Overall Alternative
If you’re looking for a reliable graphic service from start to finish, Penji is a great alternative. Penji significantly improves upon the things that No Limit Creatives lacks in comparison — turnaround time, user dashboard experience, and offers a consistent designer who helps your brand over time.
Why it Stands Out:
The biggest problems with No Limit Creatives are slow turnaround and the designs lack brand cohesion. With Penji, you get consistent communication, consistent pricing and over 120 different types of designs without all the hassle.
Pros:
- Quick turnaround time (24-48 hours)
- A designer learns your style
- Easy user dashboard
- Consistent monthly pricing with no hidden fees
- 120+ types of designs (ads, branding, web, social and more)
Cons:
- No communication through chatting with the designers
- No video/animation capability
GraphicsZoo — Best for Revision and Version Tracking
GraphicsZoo is a good alternative if you want more say in your revisions and need brand consistency across the board. GraphicsZoo can help version track easily, making team collaboration simple.
Why it Stands Out:
If you’re struggling getting changes made or keeping things on brand, GraphicsZoo gives you the tools necessary to do so.
Pros:
- Tracks versions and revisions in detail
- Team collaboration made easy
- Dedicated Design Team
Cons:
- Turnaround may vary depending on order
- Interface could be more modern
Content Beta — Best for SaaS and Tech Brands
If you’re a software or tech company that needs more modern design visual offerings like product explainer videos, UI design mockups, and onboarding videos then Content Beta works best for you. Unlike No Limit Creatives who primarily focuses on graphics, Content Beta specializes in design and video.
Why it Stands Out:
If you’re working on product videos, app UI, or anything tech related, this is the choice for specialized help.
Pros:
- UI/UX combined services
- Great for explainer videos of products
- Video/design in one package
Cons:
- Non-ideal for basic branding or print materials
- Could be costly for smaller teams
SmartSites — Best for Marketing + Design Services
SmartSites is a marketing agency first and foremost. They provide SEO/PPC/web services along with graphic design so if you’re looking for heavy assistance in creative strategies as well as marketing brands and messaging, SmartSites is a suitable match.
Why it Stands Out:
If you want design solutions with tangible marketing results, then SmartSites provides you the growth potential to back it up.
Pros:
- Agency full-service: design/se0/PPC/web solutions
- Good for branding long haul
- A lot of strategic thinking help
Cons:
- Not unlimited graphic designs subscription program
- Should avoid if you only need design work
TLDR: Penji is the best graphic design service for startups because you get unlimited designs, 24-48 hour turnarounds, and flexible pricing that won’t drain your budget. Unlike premium agencies or inconsistent freelancers, Penji scales with your startup.
The best graphic design service for startups is Penji. For $499/month, get unlimited design requests delivered in 24-48 hours with a dedicated team that understands startup urgency. No contracts, no per-project fees, just reliable design support.
Startups burn through design work fast. One week, you need social posts. Next week, you’re updating your pitch deck. Then suddenly, you need a one-pager for investors. Freelancers cost too much per project, and full-time designers? Not in the budget yet. Here’s the graphic design service for startups that comes in, giving you unlimited work for predictable monthly costs.
Top Design Services Startups Actually Use
1. Penji
When you’re hunting for the best graphic design service for startups, you need speed, variety, and affordability all at once. Penji nails all three. Their design as a service platform gives you unlimited designs for $499/month with 24-48 hour turnarounds.
Why Penji works so well for startups:
They handle everything. Logos, pitch decks, social campaigns, you name it. No per-project charges. Your monthly rate stays flat whether you submit two requests or twenty.
Your dedicated team at Penji learns your brand fast. They remember your preferences for future projects instead of treating every request like the first time.
The creative support scales from simple graphics to complete brand guides. You don’t get forced into higher pricing tiers when your needs grow.
No contracts. You can pause when cash is tight and restart when you’re ready. Perfect for unpredictable startup budgets.
Startups choose Penji when they need graphic design services that match their pace without the agency price tag.
2. Superside
Superside brings agency-quality work through a subscription model. They’re great if you’ve raised significant funding and need premium creative for major campaigns. But plans start around $3,000-$5,000 monthly. Too steep for most early-stage startups.
3. Kimp
Kimp offers subscription design with multiple tiers starting around $500/month. They’re decent for basic needs. The catch? Turnaround times can stretch to 48-72 hours, and their design variety feels more limited than what Penji offers.
Conclusion
The best graphic design service for startups matches your speed and budget without compromise. Penji’s graphic design services handle everything from quick social posts to complex branding work. All for one flat monthly rate that makes financial planning actually possible.
Get Design Support That Moves at Startup Speed
Try Penji today and see why thousands of startups trust them for unlimited design work. Get your first project delivered in 48 hours.
Frequently Asked Questions
Why is Penji better than hiring a freelancer?
Freelancers charge per project and often have slow turnarounds. Penji gives you unlimited designs for one flat monthly rate with 24-48 hour delivery. No chasing invoices or waiting for availability.
How much does Penji cost compared to other services?
Penji starts at $499/month for unlimited designs. Superside costs $3,000-$5,000 monthly. Quality freelancers charge $100-$200 per project, which adds up fast when you’re launching.
Can I get revisions with Penji?
Yes. Unlimited revisions are included in your monthly subscription. Keep requesting changes until the design is exactly what you need.
Graphic design is a huge part of managing an ecommerce business. It attracts prospects and website visitors, builds a strong brand identity, and establishes authority and credibility. If you want your brand to possess all these, you need to explore these five best graphic design services for e-commerce businesses:
Penji
A leading name in the graphic design subscription landscape, Penji offers unlimited graphic design and revisions for a flat monthly rate. This allows ecommerce businesses to get all the landing pages, ad creatives, product packaging, and other visuals they need without breaking the bank. Penji also offers a quick turnaround time of 24 to 48 hours, making it ideal for multiple product launches or regular email campaigns.
Flocksy
Boasting a team of designers, writers, and video editors, Flocky is an excellent option for ecommerce businesses looking for a reliable design partner. Like Penji, it delivers within 24 to 48 hours with fixed-rate pricing plans. Also included in the plans are unlimited revisions, so you can get the exact designs you need.
ManyPixels
Another graphic design subscription platform that’s built for ecommerce businesses, ManyPixels lets you send as many design requests as you can in a month. Its higher-tier plans match you with a dedicated designer to provide consistent visual assets for your online store.
Duck.Design
Whether your business is on Amazon, Shopify, or DTC (direct-to-consumer), Duck.Design is an excellent graphic design service for ecommerce businesses. It also offers unlimited graphic design services for flat monthly rates. Like ManyPixels and Penji, it delivers in 1 to 2 business days.
DotYeti
A rising start in the unlimited graphic design landscape, DotYeti is well-suited for ecommerce businesses looking for quality, fast, and affordable designs. You can send requests for infographics, packaging design, landing page designs, ad creatives, and many more.
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