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15 Ugly Truths About Entrepreneurship Everyone Should Know Before Starting a Business

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Becoming an entrepreneur isn’t everything you see on Instagram or what you see in most interviews. There’s no map and what has worked for another company may not work for you. You’ll constantly find yourself in a state of despair and hopelessness but still have to keep your head above water in order to not look like a failure to everyone who has believed in you. 

1. Most things don’t work the first try

Just about everything you do seems to somehow “not work”. If you’re developing an App or software, expect it to turn out completely different than how you explained it to your developers. If you’re running an online store or business, expect emails to your customers to go straight to spam for some reason. Things never seem to work the first, second, or sometime the 50th times. But you keep going and keep fixing until it works!

2. The REAL stressor that breaks you

You obviously expected a certain level of stress. But we bet you never expected WHERE it will come from. Your startup will without a doubt give you plenty of stress to deal with, however most of that is eustress and good for you. Solving business related stress makes you feel good. The stress of dealing with everything else around you is what will ultimately wear you out. Your business is starting to grow and now moving higher up your ladder of priorities. Other things are starting to become less important but you still need to take care of them. And taking care of them starts to become more stressful and mundane without yielding much reward. 

3. Losing friends

Expect to lose the majority of your friends. Being an entrepreneur is hard and making time for your friends will gradually become harder. You can only bail on your friends and families so often before they stop inviting you out. 

4. It’s a REALLY long journey

Don’t expect your business to take off overnight. Most entrepreneurs expect their idea to take off and exit within a year or two. Having that kind of expectation will often lead to feeling like a failure and losing faith in your business. Tony Robin says, “Most people overestimate what they can do in a year and underestimate what they can do in a decade.” 

5. Regrets

Oh yea…expect this to happen real soon. And expect it to happen often. You will regret all the sacrifices you’ve ever made for this business when you start considering choosing tofu over chicken just to save a few bucks at Shoprite. 

6. Anxiety Competition

It’s normal to worry that somebody out there is executing the same idea. Having anxiety over potential competition is natural. Don’t let this drag you down. Let it inspire you to work harder and become better than your imaginary competitors.

7. Other People Depend On You

It’s not just about you anymore. It’s not just your life and your future that’s at risk. Once your business starts taking off and you become an employer, you’re responsible for everyone you employ. 

8. You’ll see people’s true colors

Will Smith once said, “If you’re absent during my struggle, don’t expect to be present during my success.” Unfortunately those closest to you may act differently depending on where you are in life. Those who are true to themselves are worth their weight in gold. 

9. It never gets better for those closest to you

This is a strange one because it’s both a good and a bad thing. You’ll eventually make promises to either yourself or a significant other that things will get better and you’ll take them on some exotic vacation etc. Unfortunately it never truly gets better. At first you’ll struggle to get your FIRST client. After that, you’ll stress out on getting your 10th client. And before you know it, you’re constantly chasing bigger and bigger things. That’s your nature as an entrepreneur, you’ll always want more. 

10. Leadership is hard

Once you start having people work for you, you’ll quickly realize how difficult it is to get a group of people to work productively together to achieve a common goal. Leadership is a lot harder than you think because it’s not just doing a few things. True leadership require years of commitment, hard work, and self discipline to prove yourself a competent leader to your team. 

11. No Appreciation

If you’re a good leader, then you’ll know that appreciation is what YOU give to others, not what you expect to receive in return for your hard work. No matter what you’ve done and what you’ve sacrificed, you won’t be appreciated for it. But it will be demanded of you. 

12. Meditation becomes your best friend

As silly as it was in your teens, meditation now becomes a ritual you can’t live without. It becomes the only few minutes in your day where you can think clearly and not be bombarded at every angle. 

13. Dealing with being sick

At first you’ll be invincible and can do just about anything to your body and deprive it of sleep for days on end. After a while…you’ll actually get sick. It’s a weird feeling being sick and not having insurance because your company isn’t quite there yet. But this will be one of the many challenges you’ll have to overcome as an early stage founder. 

14. Realizing that you’re actually “stupid”

This may or may not come as a shock to you but you’ll eventually realize how stupid you are or have been with your business. There will be plenty of “Aha!” moments where you asked yourself “how could I have been so stupid?!” These are character defining moments that you need to cherish and take notes of for your future self. After all…if you know everything, why aren’t you rich yet? 

15. You’re going to look back and cringe

These are the best moments. At some point in your business you will look back at posts, photos, tweets, text messages, and notes and just…cringe. Similar to feeling stupid, these are also character defining moments that you should cherish. What’s the difference between this and #14?  This is absolutely hilarious and your fellow team mates will die of laughter while you die on the inside. 

1 Comment

1 Comment

  1. Andrew Crowther

    May 1, 2018 at 4:22 pm

    This is all factual truth.
    As long as you enjoy what you are doing at the time it dose not matter.
    Get used to been alone becauce you will be.
    Dont forget to rest and eat well.

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Business

The Shift Towards Banking-As-A-Service

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The changing times and the pandemic have created a significant shift in how we bank. In addition, our expectations from banks have also differed through the years. The digitalization of the financial services industry has furthered the plan to get free access to banking data. This is in connection with the Open Banking initiative and the dramatic rise of fintech companies and neo-banks.

The market space that the traditional banks once dominated has now given new players the opportunities to compete alongside them. Indeed, the commoditization of bank services has inevitably begun.

A void to connect banks and these new players has been filled in the form of banking-as-as-service (or BaaS for short) providers. It’s only logical that a service such as this emerges. It’s the order next in line to streamline the customer experience and provide products that are built to engage the modern world. 

What exactly is banking-as-as-service?

The easiest way to explain what banking-as-as-service is is through a few examples, these are:

  • Bank accounts
  • Lending systems
  • Credit card payments

The digital world is changing the relationships of brands and businesses with their customers. It is rapidly shifting and improving that even non-bank companies have already integrated financial services to their customers. Established companies such as Walmart, Apple, Uber, or Amazon have already been doing this to add value to their products and services.

Why businesses should take the banking-as-as-service opportunity

To those in the know, banking technology is a complex matter. Developing it from the ground up can be laborious and expensive. Add to that the challenge of getting a bank license which turns off those trying to get in that niche. What banking-as-as-service does is to connect businesses with banks that take care of the requirements and provide the technology they need to provide financial services through a slew of digital channels.

This process will make banking services more engaging and less transactional. Businesses can now integrate services throughout the buying journey without redirecting them to a different platform. This means customers will no longer do the rigamarole of going from one channel to another. They will get what they need when and where they need it.

And statistics show that it is working. Buy Now, Pay Later (BNPL) services are steadily climbing at a rate of 39% per year for approximately 10 million Britons making their online purchases. 

What now for traditional banks?

Since traditional banks have little appetite for risks, they weren’t built to handle the demands for embedded finance. BaaS companies make it faster and easier for fintechs and other companies to increase their offerings by embedding digital banking services directly into the purchase. Instead of seeing this as competition, traditional banks should collaborate with BaaS to benefit from this embedding.

What can Banking-as-a-service do?

With the help of banking-as-a-service, new players in the finance industry will have the capability of targeting niche communities and coming up with slimmer product sets. Also, the solutions that BaaS offers can give valuable insights to businesses on how they can improve their products or services. They will have the much-needed data to learn about industry trends, saving and spending behaviors, and general engagement with their offerings.

All these means that businesses can have more information on how they can improve the overall customer experience. This also means companies can deliver products and services that are more targeted towards the right customers. The possibilities that banking-as-a-service offers are endless in terms of innovation in the banking and financial services market.

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Business

Playrcart Gives You What You Want – Immediately

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We’ve all watched ads and immediately thought, “I want that. Right now.” Some of us wish we could jump right into the TV and into that sexy Ford F-Series quicker than we can have a second thought. But how many of us have gone to make a purchase only to be discouraged by the needlessly complicated payment process? “Too many,” says UK-based startup Playrcart

We believe this is the future of advertising.” 

Founder Glen Dormieux, along with CTO, Richard Mason, created Playrcart born of that very frustration.

What we’re seeing right now is fairly traditional – they’re doing the same thing time and time again.

Currently, when viewing an ad, you have to go through several pages in order to complete a purchase. How many sales are lost in that time-consuming process? “Too many!” say business owners in a Mr. Krabs-esque demeanor. 

How Does Playrcart Work?

Playrcart has designed its platform to convert digital assets into instant transactions within the ad itself. How is that possible? Technology, stupid. 

You can actually make the transaction go directly within the asset itself. So you engage with the ads, you interact with the purchase within the ad without ever leaving that same piece of content.

It effectively dilutes numerous clicks that you normally have to navigate through. The average of reduction clicks is about 75 percent.

With Playrcart, you can watch the trailer for a new Spider-man movie and buy tickets before it’s even completed. You can schedule a test drive in the Ford F-Series as you’re watching a professional drive it on a closed course. 

Consumers will now have the option to purchase something when their emotional response to an ad is at its peak. You can see an ad for a major event and as you’re riding that emotional wave you click and purchase tickets. As the ad concludes, you can emotionally conclude with it – satisfied. 

You can see Playrcart’s technology in action here

Playrcart is capitalizing on our instant gratification society, and they’re doing it with modesty and innovative advances in technology. 

We want to hit them instantly while you’ve got their attention.

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Business

Crazy Things That Happened in 2021

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Although 2021 would probably go down in history as one of the craziest years in recent times, 2021 is looking like it’s catching up. Here are a few of the crazy things that happened this year:

Capitol Hill Riot (January)

Early January saw a massive riot happen at the US Capitol. Former President Trump was charged with incitement in his impeachment trial in the Senate. This resulted in a mob that was pro-Trump, breaking into the building. This forced members of Congress to evacuate and left five dead.

Battle of the Billionaires (January)

Elon Musk has surpassed Jeff Bezos to become the richest man in the world. This, thanks to the increase in Tesla’s share price giving him a net worth of more than $185 billion. Bezos was the holder of this title but went down with his $184 billion worth.

Trump Impeachment (January)

A call for Former President Trump’s impeachment happened twice this year. Some Democrats and members of the progressive group, The Squad, called for his impeachment. This, after his supporters stormed the US Capitol.

Frigid Weather in Texas (February)

Brutal winter storms ravaged Texas for more than seven days. It caused unprecedented devastation that claimed the lives of at least 26 people.

The Grammys Breaking Records (March)

Records were broken in this year’s Grammys, with Beyonce winning more awards than any in the award-giving body’s history. Along with Megan Thee Stallion, they became the first female artists to win best rap performance, breaking records. BTS also made Grammy history by being the first foreign act to perform solo and the first KPop group to be nominated.

The Free Britney Movement (April)

Pop icon Britney Spears has been under a conservatorship by her father since 2008. In April this year, the hashtag #freebritney gained traction as fans cried for the singer to be free from the legal binding. 

The Friends Reunion (May)

Not really a follow-up to the lives of the Friends character, but a reunion in which the main cast members reminisced about the good ol’ times. The fans were treated to a recreation of the set along with some table reads from scenes that were rehashed. 

Bitcoin Price Plunge (May)

After hitting a record high of $64,829 in mid-April, Bitcoin prices plunged to around $30,000 at one point. All this is in connection with Elon Musk’s Tesla’s suspension of purchase with the cryptocurrency, citing environmental concerns over the mining process.

The End for Keeping Up With The Kardashians (June)

The month of June saw the end of the reality TV show, Keeping Up With the Kardashians. After 20 seasons on the air, the show ends with a two-part reunion special. However, this isn’t the end for the Kardashians-Jenner, as they will star anew in a Hulu reality series later this year.

On another note, the year also saw the divorce of Kim Kardashian and Kanye West after six years of marriage.

All Eyes on Simone Biles (July)

The 2020 Tokyo Olympics was held in 2021 due to the pandemic. And on this one, all eyes were on Simone Biles as she has proven that she’s not superhuman after all. The celebrated gymnast withdrew from the team gymnastics finals citing the “twisties” and her efforts to focus on her mental health.

Facebook Name Change (October)

From Facebook to Meta, the rebranding was announced in October in an attempt to own the metaverse. The company says that the new name is reflective of their ambitions that go beyond being a social media platform. CEO Mark Zuckerberg considers the move as a nod to the metaverse, the concept of a three-dimensional version of the internet.

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