Business

6 Social Commerce Examples to Increase More Sales

Published

3 years ago

April 21, 2023

Ecommerce businesses can easily reach customers and boost sales via social media. Social media platforms have allowed brands to sell and advertise their products. In turn, the brand’s followers and target audience can browse social media and buy items without leaving the app or site. And if you want a successful social shopping strategy, here are six social commerce examples to try.

1. Curate A Pinterest Collection

Although Instagram, Facebook, and TikTok are the top social media platforms, Pinterest is one of the best ways to promote your brand and get more sales, making it one of the most effective social commerce strategy examples. According to the social media service, over 450 million users are active on the platform. Pinterest is the ideal platform if your primary target market and audience are women. However, men are also active on the site.

It’s recommended to mix up content instead of sharing photos only on Pinterest. After all, Pinterest allows videos and GIFs. There’s no set standard on how you can share content. But you can optimize your Pinterest account by making it a great starting point for your potential buyers to know your brand more.

Here’s an example of how to inform and sell on Pinterest from IT Cosmetics. They create various content types, such as infographics, photos, and videos, to engage with their target audience. Furthermore, you can create boards to organize your pins. Pinners can browse faster and decide which items to buy.

2. Use Hashtags Wisely

You’ll never go wrong when using hashtags. That’s because many people follow hashtags or search for them on social media sites like Instagram. But you have to be mindful of the hashtags you add to your caption. You don’t want to flood followers with hashtags on every post.

Here are some ideas to try for your hashtag game:

Company tagline or motto
Product
[Brand name] + product
Product benefit or feature (e.g., vegan or gluten-free)
Activity (e.g., shopping or working out)
Occasion or holiday

Additionally, consider using hashtags for your marketing campaign. This allows your followers to use the hashtag, and you can republish their posts.

Forever21 implements this social commerce example on its Instagram page. The brand’s tactic is to add hashtags on posts promoting their apparel, for example, #springoutfits and #graphictees. Although they put hashtags on most posts, they try not to flood their caption with them.

3. Reach More People with Shops

Facebook, Instagram, TikTok, and Twitter have a Shops feature. This allows brands, merchants, and sellers to highlight products on these social media platforms. Plus, with the Shops feature, social media users can seamlessly browse the platform without leaving it.

Meta (Facebook and Instagram’s parent company) makes it seamless for customers to browse and buy from a brand. Brands can choose to feature their products on either platform, choose a checkout method (own site, platforms, or messaging options), and select sales options.

Meanwhile, Twitter has a Shops feature, available only in the US so far. Like Meta, Twitter allows brands to promote their products. However, the micro-blogging and social media platform doesn’t have its own checkout option yet, so users will be redirected to the brand’s website to purchase items.

Finally, TikTok also has the Shop feature, but it’s available in select countries only. Here, merchants can open a TikTok shop and get featured on the TikTok Shop official account.

Check out the Supergoop Facebook shop. Theirs is simple. Plus, they promote their best-selling products in the Shop. Like theirs, you can add all details and lead the Facebook user to your site.

4. Post User-Generated Content and Social Proof

When posting on social media, don’t forget to include user-generated content (UGC) in your content calendar. With UGC, you can engage with potential customers. Plus, you can establish trust with this post.

Alternatively, social proof is a great way to entice more customers to purchase from your social media accounts. This further adds to your brand’s legitimacy and authenticity. Here are examples of social proof to post on your socials:

User reviews
Testimonials
Expert seals
Wisdom of the crowd
Certification

Check out this example from Quip to give you an idea of how you can add social proof to your Instagram page. Instead of posting it on your Instagram page, you can repost it as a story. Then, make sure to create a dedicated Story Highlight so Instagram users that land on your page can read reviews.

5. Consider Influencer Marketing

Influencer marketing has been proven to be effective in increasing followers and boosting sales on social media. Your brand can benefit by partnering with an influencer to help your brand grow. You don’t have to go to a big-name influencer immediately. Micro-influencers are your best option for growing your brand.

One great example of influencer marketing comes from Aerie. Most of the time, they highlight their Aerie ambassadors. However, some influencers like Kelly U also appear on their page. Like Aerie, you can repost a video or image.

6. Start a Giveaway

Giveaways may seem to defeat the purpose of social commerce. However, giveaways can boost sales by giving free things to followers. This can pique your followers’ interest in the product, making it one of the most effective social commerce examples. Additionally, by giving away free stuff, you can increase your follower count. From there, you can increase sales.

Ensure that you are following the social media platform’s rules before starting a contest or giveaway. The last thing you want is to violate any guidelines resulting in your account’s suspension or deletion. Facebook, Instagram, Twitter, and TikTok allow contests as well.

Here’s an example of a giveaway done by 35mm_co and Frank Body. Like their post, make sure to add specifics, such as what would be given away, what your followers should do, and when it will end. Plus, make sure to add a disclaimer that Instagram did not endorse or sponsor the giveaway. Further, to engage with your customers, add a compelling graphic or video that followers will like.

Final Thoughts

The social commerce examples listed above have been effective for many brands. You can mix and match these examples on your socials. Or, you can try one at a time and check if it works for you in the long run. Make sure that you follow social media guidelines. Plus, you feature your best products to convert your followers into customers.

Business

Top 10 Video Marketing Agencies You Must Check Out in 2026

Published

5 days ago

December 19, 2025

Amaya Maravilla

If you’ve been following the latest marketing trends, you would know that video marketing is popular. Factors like lower costs, the availability of video platforms, and the rise of social media influencers helped change how consumers interact with video content. Read on to learn the best video marketing agency to help you leverage the power of video.

1. Vireo Video

If you need an expert in Youtube marketing, be sure to check the features of Vireo Video. The platform specializes in Youtube marketing and offers various video-related services, such as Youtube content strategy, SEO, and advertising.

Vireo Video is trusted by brands and influencers like bestselling author Eckhart Tolle. Vireo assisted in the optimization of his videos and helped grow his YouTube channel. As a result, his channel has 250 million views and 1.6 million new subscribers.

Key Services:

Influencer marketing
Video optimization
Targeted YouTube advertising placements
Strategy development

2. NinjaPromo

Video marketing is one of the many services offered by the digital marketing agency NinjaPromo. If you’re looking for a perfect partner to assist you in reaching your desired audience quickly, NinjaPromo is one of the best agencies to work with. The company can help you create creative, engaging, and practical videos to promote your brand and increase your online presence.

Key Services:

Video Production
Consultation
SEO optimization
Explainer videos
Event and product videos
Tutorials

3. Moburst

Moburst is a mobile and digital marketing agency that specializes in helping businesses grow their mobile apps. They offer different services to enable enterprises to improve their mobile app performance and increase user engagement. One of its clients is Samsung, which Moburst helped achieve +1,400% growth from downloads to social.

Key Services:

App Store Optimization
Video production
Mobile User Acquisition
Mobile App Analytics
Mobile App Design and Development
Mobile App Retargeting

4. Voy Media

Trusted by big brands like Lacoste, Voy Media is a full-service agency offering various marketing and creative services. Their services are designed to help businesses grow their brand. Likewise, the agency helps them generate leads and increase conversions through social media platforms. Voy Media also ensures its clients receive the necessary support by assigning a dedicated account manager.

Key Services:

Video editing and production
Product and lifestyle photography
Graphic design and illustration
Full studio production with talent and script

5. Pop Video

Pop Video was established in 2010 in Houston, Texas. They describe themselves as a business-first solution for a video-first world. Pop Video has a team of visual content creators with a specialization in video production and visual content marketing.

The agency has worked with various clients across different industries, including healthcare, technology, retail, and finance. Some of its notable clients include Microsoft, Adidas, and Coca-Cola.

In addition to its core video production services, Pop Video provides consulting and training services to help businesses develop their video marketing strategies and produce their video content in-house.

Key Services:

Video Marketing
Video production
Animation
Content creation
Social media optimization

6. Epipheo

If you need help with educational videos, explore the services of Epipheo. Epipheo is a video marketing agency that creates animated explainer videos and other visual content to assist companies, organizations, and individuals in connecting with their audience effectively.

Key Services:

Social video ads
Storytelling testimonial videos
Animated explainer videos
Live action videos
Strategy and consulting

7. Early Light Media

Early Light Video is a full-service video production company that creates high-quality video content for businesses, nonprofits, and individuals. The agency is known for delivering top-notch video content that meets its clients’ needs. It was founded in 2013 by a team of Emmy Award-winning creative directors, with offices in Baltimore and Washington, DC.

Key Services:

Video production
Post-production
Animation
Voice-over casting
Music Licensing

8. Indigo Productions

Indigo Productions is a full-service video production company based in New York City. They specialize in creating high-quality videos for corporate clients, advertising agencies, and individuals. Their team of scriptwriters, directors, producers, hair and make-up artists, and location scouts will handle all the logistics.

Key Services:

Promo videos
Web commercials
Music videos
Movie trailers
Documentaries

9. LAI Video

LAI Video is a Washington, DC-based boutique video production company specializing in creating visual stories that inspire and engage audiences. The company was established in 2013 and has become a leading video production agency in the DC metro area.

LAI Video has worked with various clients, including National Geographic, The World Bank, Georgetown University, and The Smithsonian Institution. Their skilled team of filmmakers, animators, editors, and producers works closely with clients to ensure that each video project meets their specific goals and objectives.

Key Services:

Corporate videos and commercials
Video communication campaigns
Branding
Video animation
Marketing storytelling

10. SparkHouse

SparkHouse is a video production company based in Minneapolis, Minnesota, specializing in creating high-quality video content for businesses and organizations. The company was founded in 2013 by filmmakers and storytellers passionate about creating visually stunning and emotionally compelling videos.

SparkHouse has worked with various clients, including Target, 3M, Best Buy, and General Mills. Their talented filmmakers, animators, writers, and producers work closely with clients to ensure each video project is customized to their unique needs and objectives.

Key Services:

Brand Videos
Corporate Videos
Animation
Event Videos
Social Media Videos
Documentary Films

Which Types of Videos Do You Get from a Video Marketing Agency?

A video marketing agency typically provides various video types, each with a specific purpose and target audience. Below are the common types of videos you can request from a video marketing agency.

Brand videos
Explainer videos
Corporate videos
Testimonial videos
Social media videos
Live stream videos
Case studies
Reviews
Tutorials

Conclusion

Video marketing is essential for businesses looking to engage their audience, build brand awareness, and drive conversions. That said, the competition will only continue to grow, making working with a reliable video marketing agency more critical than ever.

Featured Image Credit: Photo by fauxels from Pexels

Business

What’s the Best Design Agency in Los Angeles?

Published

6 days ago

December 18, 2025

Scarlett Holiday

TLDR: Penji is unlimited graphic design for a flat fee; Colab is digital transformation focused on brand storytelling; Jacob Tyler is a full-service brand strategy powerhouse; Micro1 is AI-powered engineering and tech design.

Did you know that California’s creative economy is worth more than $500 billion to the state’s economy? That’s a lot of creative minds at work!

The search for the best design agency in Los Angeles can be quite daunting. After all, 1 in 6 people in L.A. work in a creative field. It’s no surprise there are thousands of candidates that would be an ideal extension of your dream team.

If your business requires a rebrand or continuous graphic design efforts you can rely upon day in and day out, then finding the right design agency will help your business thrive. You need more than just a creator, you need someone to bring your vision to life.

To ease your research, here are the top four contenders as the best graphic design agency in Los Angeles.

1. Penji

The future of design has arrived. Seeking a design service upon demand? Penji is your new graphic design service that acts as an extension of your team.

No hidden costs, no missed deadlines and For a monthly flat-fee subscription service, you will have access to the top 2% of designers in the world with little more than a submission request for us to take it from there!

This is perfect for marketers or agencies seeking cohesive quality over hiring needs.

Pros:

Unlimited Revisions: We keep refining until you are 100% happy.
Flat Monthly Rate: No surprise fees or hourly billing.
Fast Turnaround: Most drafts are delivered within 24-48 hours.
Vetted Talent: We hire the top 2% of designers, so you don’t have to vet freelancers.

Cons:

Subscription-based: This model is best for those with ongoing design needs rather than one-off projects.

2. Colab

When it comes to a design as a service partner with digital transformation as its focus, Colab is the place to be.

A location-based agency that takes a data-led transformational, story-driven approach to seamless UX, Colab is where brands/agencies should go when seeking to merge strategy creation/implementation through execution from start to finish—especially with websites that merge look/functionality with success.

Pros:

Strategic Focus: They rely heavily on data to drive design decisions.
Local Expertise: A deep understanding of the LA market.
Full-Service: They handle everything from the backend code to the frontend visuals.

Cons:

Higher Cost: As a traditional agency, their project fees will be significantly higher than a subscription model.
Timeline: Large-scale digital transformation projects can take months to complete.

3. Jacob Tyler

For nearly 20 years, Jacob Tyler has existed in the California Brand Design Agency game as a powerhouse. This full-service digital communications agency will trim the fat from your ultimate brand strategy to hone in on what you truly need moving forward.

If you’re looking for a major professional facelift with omni-channel marketing and integrated deep brand strategy, Jacob Tyler is a heavyweight brand—literally!—who’s worked with everyone from startups to credit unions!

Pros:

Experience: Over 20 years of experience in the industry.
Comprehensive: They can handle your entire marketing funnel, not just the design.
Award-Winning: A strong portfolio of successful, high-profile campaigns.

Cons:

Project Minimums: They typically work with project budgets starting at $10k+, which may price out smaller startups.
Complexity: Their comprehensive approach might be overkill if you just need graphic design execution.

4. Micro1

Micro1 takes creative human design efforts and merges them with AI functionality. As a critical graphic design agency, they use artificial intelligence for beauty and brains on websites/apps like never seen before!

Micro1 builds engineering teams behind major apps (think Tinder, Uber…) so if you’re a tech-based startup in need of cutting edge product development based on extraordinary UX/UI look no further!

Pros:

Tech-Forward: Ideal for SaaS and app-based companies.
AI Integration: Uses AI to enhance efficiency and speed.
Scalable: Great for ambitious startups looking to grow their engineering and design capabilities simultaneously.

Cons:

Niche Focus: They are heavily focused on product and app development, rather than general marketing graphics.
Development Heavy: If you don’t need coding or software engineering, their full suite of services might not apply to you.

Credit for Cover image: Photo by Mikael Blomkvist on Pexels

Business

What’s the Best Graphic Design Service for Ongoing Marketing?

Published

6 days ago

December 17, 2025

Margaret Zander

Best Graphic Design Service for Ongoing Marketing Support

One constant part of managing a business is marketing: it’s a never-ending process. So, if you need a steady supply of social media posts, ad campaigns, and other visuals, you need to work with a reliable graphic design subscription service. Here are our top five:

1. Penji

Who doesn’t want unlimited graphic design for a fixed monthly fee? Penji offers plans with unlimited revisions, access to a team of design experts, fast turnaround times, and cost-effective pricing. This is the best option for business owners, marketers, agencies, and internal teams to get social media graphics, custom illustrations, logos, web and app designs, and many more.

2. Flocksy

Next, having a dedicated team of creatives without worrying about overhead expenses makes Flocksy an excellent design solution for marketers. Like Penji, it offers flat-rate pricing that’s predictable and suitable for businesses of all sizes. It provides graphic design services, video editing, motion graphics, and more.

3. Designity

Offering you the guidance of a US-based creative director, Designity is a graphic design service platform that’s ideal for modern businesses. It can provide you with a wide range of services, including motion graphics, videos, digital ads, social media graphics, and mobile app design and coding, among others.

4. ManyPixels

With a fast turnaround time for their unlimited design requests, ManyPixels is another reliable creative service platform for marketers. It provides ongoing support for your marketing efforts, including branding, illustrations, social media posts, print design, and video editing, to name a few.

5. Superside

Another creative-as-a-service platform, Superside, suits every size business and marketing team. It is ideal for those with high-volume design needs and a larger enterprise marketing network. You can get a wide array of graphic design services, including ad creatives, branding services, illustrations, and even eBooks and report designs.