Social media platforms have rapidly become more than just a way to connect with family and friends. The rise of social commerce has transformed them into...
Social commerce is slowly taking the world by storm. While ecommerce still reigns as the top online shopping structure, social media networks are getting in on...
A rapidly growing trend, social media commerce allows brands to reach customers directly through social media platforms. It facilitates faster and easier selling without the need...
In today’s digital works, video marketing has become essential for businesses looking to expand their reach and audience engagement. Videos have become popular for sharing information,...
Since its founding in 2016, TikTok has had a massive impact on culture—and business. Now, it’s leaving an impression on politics as well… but not necessarily...
Social commerce pertains to selling on social media. Many marketers worldwide have social shopping in their advertising arsenal because it’s free and effective. However, don’t expect...
Although Pinterest is the first platform to offer shopping features, Facebook is still influential in the social shopping sphere. They introduced the Shopping feature in 2020,...
Social shopping is still in its infancy. But it’s unsurprising how it’s taking off so quickly. Statista said social shopping garnered approximately $475 billion in sales...
You’re missing out if you’re not using video content to promote your business. After all, posting content in a video format is a gold mine—especially when...
Browsing on social media is one of the top activities for most internet users. And with the rise of social commerce, 25.9% of social media users...
