Technology
Top 10 Social Media Scheduler Apps to Automate Your Postings
Creating, scheduling, and publishing posts on social media is time-consuming. But social media marketers can now save time by using social media schedulers. That said, which one would be the best for your business? Here are the ten best social media scheduler apps to use!
Best Time and Day to Post on Social Media
Before we discuss the top 10 social media scheduling apps, you might wonder what’s the best time to post on social media. Search Engine Journal and Sprout Social reveals that the best days to do it are Tuesdays to Thursdays. Meanwhile, the best time to post it is from 9 AM to 10 AM on those days. Avoid posting on Sundays.
But should you follow this?
The thing is, you don’t have to follow this social media best practice. One method of knowing the best time and day to post for your business is through testing. For example, you can post at 2 PM ET for two weeks. Then, you can run a new test by switching to 3 PM after two weeks.
Now, let’s hop into the top 10 social media scheduler apps you can try.
1. Buffer
Buffer is an all-in-one social media management tool. On top of being a social media scheduling tool, you can also level up your social media marketing. You can add the first comment on your Instagram post and drive more traffic to your website. Aside from that, you have control before publishing your TikTok posts. Buffer will send you a notification, and you can approve the post before it goes out.
Pricing:
- Free
- Essentials – $6/mo/channel
- Team – $12/mo/channel
- Agency – $120/mo/channel
2. Hootsuite
Hootsuite has been a well-known social media scheduler since the early 2010s. And the social media management tool is still the leading choice for 200,000+ businesses worldwide. Once you subscribe to Hootsuite, you can access their Hootsuite Planner. This enables you to schedule posts anytime. Plus, you can publish bulk posts on different social media channels, such as Facebook, Instagram, Twitter, and LinkedIn.
Pricing:
- Professional – $49/mo
- Team – $249/mo
- Business – $739/mo
- Enterprise – Contact sales
3. Agorapulse
If you need a collaborative social media scheduler, Agorapulse is one of the best options for your team. Team members can approve, reject, and leave feedback on draft posts before scheduling them. And if you manage different brands, you can organize and store files with folders. Aside from that, they have a rescheduling feature. This allows you to republish an old post and promote it again on your social media channels. Plus, if you’re on the go, they have an app too!
Pricing:
- Standard – $59/mo
- Professional – $99/mo
- Advanced – $149/mo
- Custom – Contact sales
4. SocialPilot
If you want an all-around social media scheduler, SocialPilot should be one of your top choices. You can publish posts on the following platforms:
- TikTok
- YouTube
- Google Business Profile
Aside from that, you can publish 500 posts in one go! You don’t have to worry about posting every week or month. You can be ahead and save time to do other tasks!
Pricing:
- Professional – $30/mo
- Small Team – $50/mo
- Agency – $100/mo
- White Label – $200/mo
5. Sprout Social
eCommerce businesses and agencies will benefit from using Sprout Social. For eCommerce businesses, they can integrate Shopify and Facebook Shops into Sprout Social. You can share your assets seamlessly on Sprout Social.
Meanwhile, agencies can benefit from Sprout Social because of its asset library and message approval workflows feature. This allows collaboration between your teams and clients.
One other neat feature of Sprout Social is content suggestions. If you run out of inspiration, Sprout Social can provide posts to help you create engaging posts.
Pricing:
- Standard – $249/mo
- Professional – $399/mo
- Advanced – $499/mo
- Enterprise – Request a demo
6. MeetEdgar
If you want to organize your social media posts according to categories, MeetEdgar should be one of your top choices. The platform allows you to create “Categories.” This enables you to organize the content you want to share on a specific social media platform. Aside from that feature, you can also easily upload your assets in your library and import content. Finally, get an overview of your postings for the next two weeks and review them before it’s published!
Pricing:
- Eddie – $29.99/mo
- Edgar – $49.99/mo
7. SocialBee
SocialBee is an excellent choice for social media experts who need more control over scheduling and publishing. You can choose to publish your content on ALL active social media platforms or select channels. Plus, SocialBee has a recurring schedule feature where you can repost old content at a later time. However, you can reverse the recurring feature by “expiring” a post. You can stop it when it reaches a number of shares or until a certain time.
Pricing (Solopreneur):
- Bootstrap – $19/mo
- Accelerate – $39/mo
- Pro – $79/mo
Pricing (Agency):
- Pro25 – $79/mo
- Pro50 – $149/mo
- Pro100 – $279/mo
- Pro150 – $379/mo
8. Later
Does your business love reposting user-generated content? Later is the best option for your business. You can follow a hashtag on the dashboard and share the post immediately on your social media channels. When uploading assets, you can use the library or connect your Google Drive or Dropbox account for seamless uploads. Finally, you can download their Chrome extension for faster sharing of images to share on your social media accounts.
Pricing:
- Starter – $18/mo
- Growth – $40/mo
- Advanced – $80/mo
9. Pallyy
If you run an agency and need a social media scheduling tool, you should consider Pallyy as your primary social media management tool. You can create brand folders to organize posts. You can also select what post you’re publishing on the dashboard. Plus, it’s easy to collaborate with team members and leave drafts for next time. With Pallyy, you can post on popular social media sites like Facebook, Twitter, Instagram, and TikTok.
Pricing:
- Free
- Premium – $15/mo
10. Planable
Planable is another social media scheduler focused on team collaboration. Before a team member schedules or publishes a post, other team members can chime in with feedback. Plus, like most apps on this list, you can preview a post before publishing it to your social media channels. Many businesses that used this app have saved time by scheduling multiple posts to various channels.
Pricing:
- Free
- Basic – $11/user/mo
- Pro – $22/user/mo
- Enterprise – Contact sales