A man influenced by business success, Salvatore Iovino races toward his goals, whether it is in business or motorsports. Like a true entrepreneur, Salvatore began his journey at the age of 18, climbing cellular towers across the country. Since then, he started his own business, Integrated Tower Services LLC, and has turned it into a multi million dollar company. No matter the business success or obstacles in his path, one thing stays constant. He will always be racing. See how he is able to juggle it all in this exclusive interview.
Tell me about your business success.
Integrated Tower Services LLC is a telecommunications company that provides full turn key solutions for carriers such as Verizon Wireless, AT&T, T-Mobile etc. To give you a better idea of full turn key services. We are the guys that are climbing towers and installing Antennas, Fiber and even building the tower from the ground up. With thousands and thousands of towers across the United States and even the world in what is claimed a very small industry, it’s only estimated with roughly 15,000 tower climbers across the US. That makes for a very busy fast paced customer serving industry. We are indirectly responsible for cell phone service areas and rural areas. Basically, without companies like Integrated Tower Services none of would have cell phones. It’s a high demanding, risky career as safety is always our #1 priority. Since, telecommunication companies are the backbone to our cell phone service, that means we are on call 24/7 seven days a week. This includes holidays and disaster relief.
Success. I always want to be successful at everything I do. Sometimes, I’m not always as successful as I wish, but that just means you have to work harder. When I see my teammates, friends, colleagues being successful, that is an inspiration for me. Giving back, encouraging others and inspiration all work together hand in hand. Helping a friend reach their goals by encouraging them, is inspirational for me. Being supportive to friends and family is inspirational. Helping colleagues through advice and hard work is inspirational to me because it shows working together or working alone but at the same time helping others is rewarding for many people other than just myself, and that is inspirational.
How do you stay motivated?
Motivation is one thing I think I have truly blessed with the man upstairs. My motivation is a passion. When I set out to do something, I dive deep into it. I can never do anything partial, maybe that is a little OCD, I don’t know. But, whether it’s racing or my business, when I set forth a goal, I work very hard to reach that goal, even if there are setbacks along the way. Sometimes I will envision a big picture goal. For example, One day I want to race in the Sprint Cup Series. That is a big goal that will take time, no doubt. But if you make goals within the big picture goal, then you are being successful along the way to your overall original goal. That will leave you with encouragement and inspiration along the way. So make several goals, not just one and will you are successful that will motivate you and if you aren’t a business success as you had wished then motivate yourself to another stepping stone goal. Just don’t give up.
What is your day to day like?
My day to day is usually pretty busy. I travel just about every week for racing. Whether it’s NASCAR, Drag Racing, or Dirt Track Racing, there is racing all the time. So I am always on the go. With this, I still carry the responsibility of my business. Luckily, I am blessed with technology in my time era, so that enables me to work and communicate while always being on the go. I only average about 5 hours a sleep a night. I’m not so blessed in the sleeping aspect of life, my schedule doesn’t allow for it and hasn’t for a long time, so I believe I just have became accustomed to it. But, I never start my day without coffee, it’s a must. From there my obligations will include Emails, Social Media, Photoshoots, Interviews, Videos, Meetings, Speaking Engagements, Charity Work, Kids and Family.
What is some advice you can give to aspiring business owner who wants to be a business success?
Be prepared for setbacks, be prepared for struggles, be prepared for stress. You must dedicate yourself full-time to what you want to accomplish, make a big picture goal, and make stepping stone goals for along the way. It won’t be easy. I’ve found it more difficult to be a business owner as my company grew. The more your company will grow, the more responsibility you will have, the more money it will take. You have to make risk, without risk, there is no reward. To become a business success, you must dedicate yourself to your customers, you must build on your goals. Keep setting goals, goal after goal. You have to be passionate about what you want to do. You have to love what you are doing. That passion will feed your motivation, your motivation will accomplish your goals, your business success will keep you motivated. You will then become an inspiration to others. Let everything feed on each other. Don’t be afraid to ask for help along the way.
What are some obstacles you’ve overcome?
Too many to count or keep track of. You will or already have obstacles in your way on a daily basis. Become a bulldozer and push through it. Sometimes, you have to learn the hard way, I always did and still do. I haven’t always been successful. I still don’t consider myself successful, because I am still working towards my big picture goals. But, along my journey in life, I’ve been put in rough situations. My family wasn’t wealth. I spent my late childhood putting myself in situations I wish I never have. Can’t say I grew up on the streets, but where I grew up, it was very easy to become accustomed to a negative life style. For anyone, that is obstacle. Growing up as a teenager in Los Angeles can be rough. I’ve made plenty of mistakes along the way, but learning from your mistakes… I’ll stop right there for a second. I want to emphasize something. You have to, it’s a complete must, you must have the ability to learn from your own mistakes. Your mistakes are obstacles. You are going to make mistakes along the way without a question. I didn’t finish high school, I kind of consider that an obstacle, a mistake for sure. But, years later, I worked towards and eventually received my GED. I think my best answer to your question is learn from your mistakes, they are obstacles.
What was your proudest moment?
Becoming a husband and a father.
How has NASCAR affected your life?
I don’t believe it has affected my life in any way. I believe it has embraced it. It has given me a new passion.
What was your journey like in motorsports?
I have been very fortunate to have been blessed with setting and still holding several different records in a few of the different types of racing I am currently doing. It has been an awesome learning experience along the way for all types of racing. I wouldn’t change any of it. Whether I am winning or losing, it has been very rewarding to me. It’s been fun. I have had a ton of support. Support that has motivated me, motivation that fueled my passion to be successful in racing. It won’t happen overnight, but believe, I am working on winning a championship sooner than later.
Where do you see yourself in 5 years?
Racing in the Sprint Cup Series hopefully!
Is there anything exciting happening in the near future?
Lots of racing and I recently just finished building a mini studio at my house. Soon, my website will have live feed access to all my races and I am working on building a youtube channel show called “Juggling Racelife with Family Life”
